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Credit Management March 2020

The CICM magazine for consumer and commercial credit professionals

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IT’S A FUNNY OLD WORLD…<br />

NOT SO FRIENDLY<br />

AMIGOS<br />

An occasional look at the more absurd side of life<br />

from the credit industry and beyond.<br />

AS press people, we find<br />

ourselves on the receiving<br />

end of a large number of<br />

press releases of various<br />

degrees of quality. Those<br />

that ‘announce’ news as<br />

though they are announcing the birth<br />

of a child are particularly irritating, as<br />

is the over-use of words such as ‘unique’<br />

or ‘revolutionary’. As my first editor 35<br />

years ago once said to me, only people are<br />

unique, Feast, and the only revolutionary<br />

I know is Che Guevara.<br />

A recent press release concerning<br />

Amigo Loans has topped anything<br />

we have received previously and is a<br />

perfect illustration of why you should<br />

DAFT person of the month who must<br />

surely be regretting her recent Radio 4<br />

interview is Ann Francke, the CEO of<br />

the Chartered <strong>Management</strong> Institute.<br />

Long story short, dear Ann said out loud<br />

that employers should crack down on<br />

sports chat in the workplace because it<br />

excludes women and encourages laddish<br />

behaviour. Oh dear, oh dear, oh dear what<br />

were you saying Ann and where was your<br />

PR advisor at the time?<br />

She said, I kid you not: ‘A lot of women,<br />

in particular, feel left out. They don’t<br />

follow those sports and they don’t like<br />

either being forced to talk about them or<br />

not being included. I have nothing against<br />

sports enthusiasts or cricket fans – that’s<br />

AUTHOR – Sean Feast FCICM<br />

Leave your tackle out of it<br />

great. But the issue is many people aren’t<br />

cricket fans’.<br />

She added: ‘It’s very easy for it to escalate<br />

from VAR talk and chat to slapping each<br />

other on the back and talking about their<br />

conquests at the weekend. It’s a gateway<br />

to more laddish behaviour and – if it just<br />

goes unchecked – it’s a signal of a more<br />

laddish culture’.<br />

Blimey. Clearly Ann is the only person<br />

in the country not to have registered the<br />

huge attention given to our splendid<br />

women’s world cup football team,<br />

cricket team, and the massively successful<br />

women’s rugby team? Has she not<br />

heard any of the debate viz equal pay for<br />

women tennis players and golfers? Does<br />

‘A lot of women, in<br />

particular, feel left<br />

out. They don’t follow<br />

those sports and they<br />

don’t like either being<br />

forced to talk about<br />

them or not being<br />

included’.<br />

never let either your legal department<br />

or compliance team in on the PR act.<br />

Emblazoned across the top of said release<br />

it says:<br />

‘NOT FOR RELEASE, PUBLICATION OR<br />

DISTRIBUTION, IN WHOLE OR IN PART,<br />

IN, INTO OR FROM ANY JURISDICTION<br />

WHERE TO DO SO WOULD CONSTITUTE<br />

A VIOLATION OF THE RELEVANT LAWS<br />

OF SUCH JURISDICTION’<br />

I have absolutely no idea what it<br />

means, but there was no way I was risking<br />

what looked like a threat of certain death<br />

by using a release in our news. So sorry<br />

about that. It could have been important.<br />

she never listen to the radio or turn on<br />

the sport at any stage to hear and see<br />

the multitude of female presenters and<br />

commentators, these ladies who she<br />

thinks are ‘excluded’ or ‘forced to talk<br />

about sport’?<br />

Red card Ann. Sport is not the<br />

sole reserve of men, and not all men<br />

enjoy sport either. (Some of them go<br />

running or cycling for example, and<br />

neither can be classed as ‘sport’.) Your<br />

comments are bizarrely out of touch with<br />

the real world. Get down to your local<br />

park at the weekend and see how many<br />

girls are playing football. You’ll find they<br />

are just as passionate about sport as the<br />

blokes.<br />

Advancing the credit profession / www.cicm.com / <strong>March</strong> <strong>2020</strong> / PAGE 53

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