Atlantic Ave Magazine March 2020
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BOLO<br />
Be On the Lookout for Leggings,<br />
Donna Jo Skorts & Much More!<br />
BY Nicol Jenkins | photos by melissa korman<br />
More than just leggings, BOLO - Be On the<br />
Lookout offers a unique and exciting concept<br />
store in the heart of Downtown Delray Beach.<br />
Maria Nelkin, owner of Bolo Boutique<br />
This is the only boutique store on <strong>Atlantic</strong> <strong>Ave</strong>nue where you<br />
can find all styles of fitness, yoga, workout and casual wear<br />
in one location with a personalized shopping experience.<br />
All the latest trends in active wear - including Dona Jo skorts -<br />
can be found at BOLO. They are constantly evolving and bringing in<br />
new brands each season. There are new collections coming in every<br />
week. Shoppers can find high-end brands such as Onzie and Noli.<br />
Noli’s fabrics are all from Italy and the prints are amazing.<br />
“We offer such a wide range of active wear to choose from, and<br />
a diverse selection of colors and styles,” said owner Maria Nelkin.<br />
BOLO has everything you need to get you inspired, from a variety<br />
of brands, colors, fabrics and excellent customer service.<br />
“We provide our customers with absolute service,” said Nelkin.<br />
The store has a wide variety of active wear, yoga wear, casual<br />
wear and accessories to look good while you are working out or<br />
strolling down the <strong>Ave</strong>nue.<br />
BOLO is now in its seventh year of business in Delray Beach;<br />
having transitioned to the fitness concept store three years ago and<br />
business has been booming ever since. Owner Maria Nelkin noticed<br />
that the residents and visitors to Delray Beach were wearing more<br />
fashion forward active wear around the beach town. Since there<br />
wasn’t a store that offered this kind of fashion on the <strong>Ave</strong> she<br />
decided to try something new to the area.<br />
“People in Delray Beach wear active wear all the time; they are<br />
either working out, walking or they simply want to look like they<br />
work out. We are extremely unique to the <strong>Ave</strong>nue. There is no other<br />
store that offers only active wear. We are the only one in the area,” said<br />
Nelkin. “Our customers really enjoy seeing the different collections.<br />
We get new collections every week, new styles and new colors.”<br />
Unlike big chain stores, BOLO offers only top-quality brands and<br />
merchandise made in the USA and Brazil. The store has a wide<br />
selection of active wear and accessories including skorts for tennis,<br />
golf, or simply just walking, yoga balls and mats, colorful leggings,<br />
sunglasses, unique jewelry, candles, Blush underwear, tees, books<br />
on health and fitness and much more!<br />
The product lines include the best quality designers: skorts from<br />
Dona Jo, active wear and leggings from Liquido, Terez, Onzie, Noli,<br />
Freyrs Sunglasses, Jewelry from Silver and Sage in Arizona, Blush<br />
underwear direct from Canada, Lipsmart, Havaianas flip flops,<br />
Yoga design lab mats and accessories, their own label of Be On the<br />
Lookout t-shirts, and much more. All merchandise is anti-sweat,<br />
UVB/UVA protection, and anti-bacterial.<br />
COPYRIGHTED<br />
New collection from Liquido<br />
74 | march <strong>2020</strong> | www.<strong>Atlantic</strong><strong>Ave</strong><strong>Magazine</strong>.com