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Best Motorbuys: March 13, 2020

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Ford has reassured the Federal Government it is in Australia to stay<br />

and may be able to offer jobs to some of the laid-off Holden workers.<br />

"From a Ford Australia standpoint, we<br />

have a great model line-up here," Ms<br />

Hart said.<br />

"We have one of the top-selling<br />

vehicles in the Ford Ranger, that is<br />

designed and engineered right here in<br />

Australia and doing so well for us.<br />

"We have a great range of products<br />

that seem to really resonate with our<br />

customers here, which is such an<br />

important part for us."<br />

But the director of the Australian<br />

Industrial Transformation Institute at<br />

Flinders University, John Spoehr, said<br />

the Holden brand may be a casualty of<br />

the Trump era.<br />

PHOTO: Holden's Commodore was at one stage Australia's best-selling car for 15 years.<br />

(Supplied: State Library of South Australia)<br />

Holden's US parent company<br />

General Motors last month<br />

announced it would retire the<br />

iconic Holden brand and close down its<br />

Australian operations, with about 600<br />

employees set to lose their jobs.<br />

Following the shock announcement,<br />

Australian Federal Industry Minister<br />

Karen Andrews called Ford's Australia<br />

and New Zealand president and chief<br />

executive, Kay Hart.<br />

"She indicated very clearly to me that<br />

Ford is as committed as ever to Australia<br />

and that they continue to invest here,"<br />

Ms Andrews said.<br />

"She didn't give a never-ending<br />

commitment and I would not expect<br />

that from her.<br />

"I asked that we kept in touch and she's<br />

agreed to that."<br />

Ms Andrews said Ford, formerly<br />

Holden's major rival in Australia, also<br />

appeared open to the possibility of<br />

recruiting some of those facing job<br />

losses at Holden.<br />

Both Holden and Ford ended their<br />

manufacturing operations in Australia<br />

several years ago.<br />

But Ford remains Australia's largest<br />

automotive employer. It has more<br />

than 2,000 engineers, designers and<br />

technical and automotive specialists<br />

working across four sites in Victoria.<br />

The company said it had a further<br />

$500 million worth of investment<br />

planned in Australia for this year.<br />

Ms Hart said the displaced Holden<br />

workers may find opportunities at Ford.<br />

"We have such a big design and<br />

engineering team here in Australia," Ms<br />

Hart said.<br />

"We are hiring at the moment and I'm<br />

sure that there's some great talent in<br />

that Holden team.<br />

"So we would definitely be looking, in<br />

terms of if that skill set did fit with us."<br />

Ms Hart said Ford also remained "firmly<br />

committed" to its operations in Australia.<br />

"The automotive industry is a global<br />

industry that has tended to draw<br />

the best skills and capabilities from<br />

different parts of the world including<br />

Australia," he said.<br />

"I think US-based automotive companies<br />

are under enormous pressure to deliver<br />

to the US Government to re-shore jobs<br />

to the US where they've got plants based<br />

in other nations."<br />

Ms Hart acknowledged that, as with the<br />

Holden experience, long-term decisions<br />

about the future of the company would<br />

be made by Ford's parent company in<br />

the United States.<br />

"As a company, we will make that<br />

decision in terms of what is right for<br />

the corporation globally," she said.<br />

"But at the moment, the Ford Motor<br />

Company is extremely committed to<br />

Australia."<br />

Motoring journalist Toby Hagon put it<br />

bluntly.<br />

"As much as Ford is saying 'we are<br />

here to stay', it was only a week ago<br />

that Holden was saying the same<br />

thing," he said.<br />

By Alexandra Beech and Rachel Mealey<br />

source www.abc.net.au/news<br />

Page 12

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