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Innovation in Services - Department for Business, Innovation and Skills

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<strong>Innovation</strong> <strong>in</strong> <strong>Services</strong><br />

Figure 2.4: The Extent of Significant or Complete Change by Sector<br />

Turn<strong>in</strong>g to other types of change, which we consider soft/organisational aspects<br />

of <strong>in</strong>novation, the follow<strong>in</strong>g were considered:<br />

● changes to the skills of the work<strong>for</strong>ce used to produce or deliver services;<br />

● changes to the organisational structure of the bus<strong>in</strong>ess;<br />

● changes to customer <strong>in</strong>ter-relations; <strong>and</strong>,<br />

● changes to other bus<strong>in</strong>ess <strong>in</strong>ter-relations.<br />

The extent of ‘change’ reported to the skills used to produce <strong>and</strong> deliver services<br />

was remarkably similar to the extent of change to the firms’ services <strong>and</strong> their<br />

means of produc<strong>in</strong>g <strong>and</strong> deliver<strong>in</strong>g services, with a third of the bus<strong>in</strong>esses<br />

claim<strong>in</strong>g the skills they used had changed completely or significantly <strong>in</strong> the last<br />

three years (see Figure 2.3). This is unlikely to be representative of firms <strong>in</strong> these<br />

sectors, as due to the methodology used there is probably a bias <strong>in</strong> our results<br />

towards more dynamic or <strong>in</strong>novative firms. What is important from our<br />

perspective is that the similarity between the level of change to skills, change to<br />

the services provided <strong>and</strong> to the means of provid<strong>in</strong>g these services h<strong>in</strong>ts at a<br />

connection between these dimensions of change. The extent of change to firms’<br />

organisational structures, <strong>and</strong> to their <strong>in</strong>ter-relations with other bus<strong>in</strong>esses<br />

(<strong>in</strong>clud<strong>in</strong>g customers) tended to be less, but still substantial with at least a fifth<br />

claim<strong>in</strong>g complete or significant changes to these <strong>in</strong> the last three years.<br />

42<br />

Customer Inter-relations<br />

Other Inter-relations<br />

Organisational Structure<br />

Products / <strong>Services</strong><br />

60%<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

<strong>Skills</strong> Used<br />

Delivery Processes<br />

Technologies Used<br />

Road Transport In<strong>for</strong>mation Process<strong>in</strong>g Design Elderly Care<br />

Production Processes

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