120A Setting Up (2)

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1Most people now turn to the Internet to search for a solutionto their problem. Think about it. If a homeowner wants asidewalk poured around his house, and he doesn’t personallyknow any concrete placers and nor do his friends, then wheredoes he go? He gets out his smart-phone and Googles “concretesidewalk construction” and looks at local results. If you havea nicely designed website that says you specialize in concreteconstruction and have some examples of your best work on it,he is very likely to phone you up. This factor alone is enough tojustify a website for your business.2Having your own website gives you credibility. Yes, it’s a littleirrational, but people really do add more credibility in their mindsto the businesses that have websites over the ones that don’t.There is something to this though; anyone can buy a pickup truckand some tools and say they are a business, but having a websiteas well that clearly states what they do, how they do it, andexample of previous work shows they are serious.3Your competitors have websites. Hit up that Google. See foryourself.4A website clearly explains what you do in your language andstyle. It’s like having a conversation about their problem and thesolutions you offer before you’ve even met them. It answers theirbasic questions without them needing to phone you and take upyour time.5Showcase your best work. A couple photos of some of yourbest work is worth a thousand words over the phone trying toexplain your level of professionalism. You can also pair down thosethousand words to a few well written paragraphs and displaythem beside each photo. Less is more.6If you create products, you can sell them to the whole world,instead of only people who drive up to your door.7Websites are now easy to create and very affordable. Lastbut not least, this factor is also a big reason to delay no longerand bring your business online. I will go into more detail on thefollowing pages.4
WHICH BUSINESS ARE YOUDifferent tools for different jobsThis guide primarily focuses on blue-collar businesses andtradesmen, but if you are a craftsman and would like to sell yourproducts online, I have information on that as well.YOU SELL A SERVICEThis would describe most tradesmen and blue-collar businesses.You provide a service such as:• Carpentry• Electrical• Welding• Etc.If this is you, this module will show you the best option forbuilding a service website.YOU SELL A PRODUCTThis would describe a lot of craftsmen and workshops.This kind of business includes:• Woodworkers• Furniture Builders• Welded Products• Etc.If this is you, the DIY Website - Online Store module may providea better option. Be sure to read both before you decide.5
Page 1 and 2: SettingUpDESIGN IT YOURSELF WEBSITE
Page 3: WHY BUILD A WEBSITE?The digital age
Page 7 and 8: guide have purchased it because the
Page 9 and 10: SETTING UP YOUR ACCOUNTSThere are t
Page 11 and 12: Option B: The Bluehost + Wix HackBl
Page 13 and 14: Filling out your personal and payme
Page 15 and 16: The domain you don’t use can be s
Page 17 and 18: Click the blue Create button on the
Page 19 and 20: Here is how you access the technica
Page 21 and 22: CREATING AN EMAIL SIGNATUREAn email
Page 23 and 24: WEBSITE HOSTING WITH WIXTry before
Page 25 and 26: CONNECTING YOUR BLUEHOST DOMAIN TO
Page 27 and 28: WIX TECH SUPPORTWix has done a fant

120A Setting Up (2)

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