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Jeweller - June, Edition II 2020

• Shock value: How jewellers can adapt to and even benefit from the impact of COVID-19 • Brave new world: Preparing your business for the 'next normal' of retail • Double or nothing: experts reveal the key strategies to securing multiple-item sales

• Shock value: How jewellers can adapt to and even benefit from the impact of COVID-19
• Brave new world: Preparing your business for the 'next normal' of retail
• Double or nothing: experts reveal the key strategies to securing multiple-item sales

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News<br />

Local opal supplier conducts<br />

webinar to more than 7,000<br />

FF Group liquidates Asian operations<br />

Damien Cody, director Cody Opal, recently hosted a webinar<br />

which was viewed by more than 7,400 retailers and wholesalers<br />

in China and was held by Shenzen’s Guild Institute of Gemology.<br />

A recent international webinar conducted by Cody Opals,<br />

in conjunction with the Guild Institute of Gemology<br />

(‘Guild’) in Shenzhen, had more than 7,400 participants.<br />

The webinar was hosted through the WeChat social<br />

media app and was virtually ‘attended’ by coloured<br />

gemstone retailers and wholesalers in China who had<br />

undertaken studies with Guild.<br />

Following the liquidation of FF Group (Asia), Folli Follie and Links of London Hong Kong stores have closed.<br />

Damien Cody, director Cody Opal, told <strong>Jeweller</strong>, “The<br />

webinar was a wonderful opportunity to promote the<br />

virtues of Australian opal to a largely new audience. The<br />

viewers were mostly graduate students of gemmology<br />

and the information they received will help them have<br />

more confidence when working with Australian opal.”<br />

For Cody Opal, the webinar represented an opportunity<br />

to inform and promote Australian opals rather than sell<br />

products directly. “This webinar forms part of a body<br />

of work we have been doing in China, which includes<br />

lectures, exhibitions, fashions shows and trade fairs,”<br />

Cody explained.<br />

Ruby Liu, president Guild, said, “The viewers were<br />

very interested in grading, treatments, and market<br />

conditions. The audience continued to ask hundreds of<br />

questions for almost two hours, with some 1,500 people<br />

remaining in the chat room.”<br />

“Due to the convenience of the internet, the audience<br />

can join the live broadcast from all over China. Guild has<br />

an excellent social media team of young people and they<br />

have built a strong following for Guild on WeChat. Most<br />

of the industry in China is younger than other markets,<br />

with a large percentage in their thirties,” Liu added.<br />

Cody noted that there were no challenges other<br />

than the need to translate and the time difference,<br />

adding, “To have a very large captive audience is<br />

extraordinary and the value for the Australian opal<br />

industry is immeasurable.”<br />

Australia supplies 95 per cent of the world’s precious<br />

opal, according to Geoscience Australia. Chinese<br />

demand for high-grade Australian opal surged in 2016,<br />

and a new Australian Opals Pavilion was established<br />

at last year’s Hong Kong International Diamond, Gem<br />

& Pearl Show.<br />

Greek jewellery and accessories company<br />

FF Group has appointed Deloitte China to<br />

liquidate its Asian operations, with stores<br />

in Hong Kong, Mainland China, Japan and<br />

Australia affected.<br />

As a result of the liquidation, five Folli Follie<br />

stores and seven Links of London locations in<br />

Hong Kong were closed on 9 <strong>June</strong>.<br />

Derek Lai, vice-chairman Deloitte China,<br />

said the closure would affect 60 employees,<br />

adding, “We have seen more retailers file for<br />

liquidation recently. We will handle Hong Kong<br />

first; for stores in other areas, we will see if<br />

there are any buyers.”<br />

FF Group operates three Folli Follie stores in<br />

Australia, located at DFO South Wharf and<br />

Chadstone in Melbourne, and the Queen<br />

Victoria Building in Sydney.<br />

At the time of publication, the Folli Follie<br />

Hong Kong and Taiwan websites remained<br />

operational, though websites for Japan and<br />

China displayed an ‘Under Construction’<br />

message. There is no dedicated website for<br />

Folli Follie Australia. The Links Of London<br />

International, Japan, China, and Hong Kong<br />

websites all displayed the same ‘Under<br />

Construction’ message; only its Greek website<br />

remained operational.<br />

FF Group, which was founded in Athens in<br />

1982, has been embroiled in controversy since<br />

2017, when an internal audit found revenue<br />

had been overstated by up to $US1 billion<br />

($AU1.45 billion) – largely concentrated in its<br />

Asian operations.<br />

Links of London UK, a subsidiary of FF<br />

Group, was placed into administration in<br />

October 2019 and was wound up in January<br />

<strong>2020</strong>. Links of London US filed for Chapter<br />

7 bankruptcy, which is roughly equivalent to<br />

liquidation under Australian law, in 2018.<br />

Greek authorities have since laid a range of<br />

charges against senior FF Group executives<br />

and board members, including fraud, money<br />

laundering, creating a criminal organisation,<br />

forgery, and manipulating stock market<br />

prices.<br />

Among those charged was founder Dimitris<br />

Koutsolioutsos, who resigned from the<br />

company in 2017. Koutsolioutsos retains a<br />

35 per cent stake in the business, while a<br />

further 16.4 per cent is controlled by Chinese<br />

conglomerate Fosun International, according<br />

to data from Refinitiv.<br />

According to a report in the South<br />

China Morning Post, FF Group recently<br />

underwent a €300 million ($AU492 million)<br />

debt restructuring and narrowly avoided<br />

bankruptcy in February.<br />

18 | February <strong>2020</strong>

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