Bangkok September 2020
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BUSINESS SUPPLEMENT
KEY REASONS WHY MITSUBISHI TRITON IS POPULAR
Merely 2 years since its global
launch, Mitsubishi Triton has proven
to be a popular choice with drivers in
Thailand. The strategic global model’s
popularity has increased steadily, positioning
it as the 3rd best-selling pickup
truck in Thailand.
Mitsubishi Triton’s appeal comes
from its powerful exterior design,
premium interior appointment and
finishing, race-bred 4WD system
that improves off-road performance,
advanced passive and active safety
features, and class leading performance
and functionality. All these are
combined together in a package that
has been 'Engineered Beyond Tough’
to offer commercial users durability
and reliability, with the required refinements,
comfort and ride quality sought
after by pickup truck enthusiasts. And
here are the top 4 reasons why Mitsubishi
Triton is a popular buy.
1.Powerful and Stylish Design
The first striking feature of Mitsubishi
Triton is its powerful exterior design.
The advanced 'Dynamic Shield’ design
language gives the required robust,
size and presence of a pickup
truck with an upmarket and premium
disposition. Designed with a 'Rock
Solid’ concept reflects toughness that
is fully underpinned by engineering
prowess and know how.
The front-end is accentuated by
the higher positioning of the auto-levelling
Bi-LED headlamps and fog
lamps, giving Mitsubishi Triton a bold
look. At 700 mm above ground level,
the head- and fog lamps are less vulnerable
to water damage on flooded
roads or stone chips from vehicles in
front.
Inside, the stylish interior of Mitsubishi
Triton is an expression of a
progressive and robust theme with
frame surroundings for switch panels
and air outlets. A premium high-quality
look and feel is created by soft-touch
materials and stitching on the center
console, armrests and parking brake
and leather for the complete premium
feel.
2.Advanced Safety
System
Another quality of
Mitsubishi Triton that
has endeared it to
so many drivers is
its high impact-safety
cabin structure or RISE
(Reinforced Impact Safety
Evolution) body. RISE body has
been tested in challenging conditions
around the world. Consequently, occupants
are protected by an efficient energy-absorbing
structure that is highly
deformation-resistant.
To augment that, Mitsubishi Triton
is equipped with class leading and advanced
active safety and driver assistance
systems. They include Forward
Collision Mitigation (FCM) system
that detects vehicles and pedestrians
ahead; Blind Spot Warning with Lane
Change Assist (BSW with LCA) that
helps avoid sideswiping another vehicle
when changing lanes by alerting
the driver. The system detects a collision
probability with a vehicle coming
from behind moving to the same
direction from the side or rear bumper.
Mitsubishi Triton also comes with Rear
Cross Traffic Alert (RCTA) that helps
avoid collisions when reversing and
Ultrasonic Misacceleration Mitigation
System (UMS) that reduces accidents
resulting from improper use of the accelerator
when moving off or reversing
in car parks and other confined spaces.
Other advanced safety technologies
also include the Multi Around
Monitor that uses 4 cameras to monitor
the area around the vehicle, with a
bird’s eye view image of obstacles on
the display, and Parking Sensors that
provide assisted parking.
3.Super Select 4WD-II
For its capability on the move, Mitsubishi
Triton comes with Active Stability
Traction Control (ASTC) that features
the tough and proven Super Select
4WD-II system. This provides the
pickup truck with superior all-terrain
performance. Super Select 4WD-
II features 4 drive modes. 2H (2WD
High-Range) is best used for normal
road conditions and for fuel efficiency.
4H (4WD High-Range) is on full-time
all wheel control allowing to drive relatively
high speed on slippery surfaces,
4HLc (4WD High-Range with Locked
Transfer) is ideal for rugged terrain
with low-grip surfaces while running
on relatively high speed. And 4LLc
(4WD Low-Range with Locked Transfer)
provides maximum traction for
off-road conditions. In 4LLc, drivers
can choose from 4 off-road modes including
Gravel, Mud/Snow, Sand, and
Rock settings.
4.Responsive Performance
Last but not least, another reason
why the Mitsubishi Triton is a popular
choice is its performance. Starting
with its 2.4L MIVEC VG Turbo Clean
Diesel engine. Mitsubishi Triton has
class leading output that is channeled
through the latest 6-speed automatic
transmission that improves performance
and enhances fuel economy
and engine durability. It also results
in more powerful acceleration with improved
refinement. It is also biodiesel
B20-compatible.
Please contact Mitsubishi dealers
nationwide for more information and
test driving, or contact Mitsubishi Call
Center Tel. 02-079-9500 24 hours daily.
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