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Retailers Forum Magazine April 2021 EMAG

Monthly magazine for independent retailers, retail store owners and online stores. Every issue features interesting articles on how to start or expand your business along with news of the retail industry. In every issue we have ads from the country's leading wholesale merchandise sources where you can buy from to stock up your store or order goods to sell online. Visit our full site with 1000's of free articles and specials - all free at www.RetailersForum.com

Monthly magazine for independent retailers, retail store owners and online stores. Every issue features interesting articles on how to start or expand your business along with news of the retail industry. In every issue we have ads from the country's leading wholesale merchandise sources where you can buy from to stock up your store or order goods to sell online. Visit our full site with 1000's of free articles and specials - all free at www.RetailersForum.com

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FORUM WORKSHOP<br />

forumworkshop<br />

Starting Your Own<br />

STARTING YOUR OWN<br />

BUSINESS<br />

Business<br />

A Return To<br />

The Family Farm<br />

PARTNERSHIP<br />

As discussed previously, an invaluable employee<br />

(in your estimation, not theirs)<br />

should be made a partner. The same loyalty<br />

exists between members of a family when they<br />

all know that they will share equally in the fruits<br />

of their labor. Other employees expect (or<br />

quickly learn) that the owner will benefit more<br />

from success because the owner takes the<br />

risks and invests the capital. When the risks<br />

and investment (either in dollars or in time) are<br />

invested by members of a family, a business<br />

gains a longer incubation period, especially if<br />

the children live in their parentsʼ house. Theyʼll<br />

need less income to meet their needs if they<br />

arenʼt paying rent or house payments.<br />

Jay and Sheri Jensen plan to retire in eight<br />

years, when their eldest son, now fifteen, is old<br />

enough and “ready to buy them out.” They say<br />

while their children often complain about their<br />

jobs, they complain louder when their parents<br />

suggest hiring an outsider to operate the quilting<br />

machine. And while fall is a busy time for<br />

Jay – the many shows he travels to in nine<br />

western states keep him away from home for<br />

several months – the family has<br />

found that working at home has<br />

made them very close and given<br />

them ample time to do things together<br />

as a family; things that<br />

Jayʼs former job did not accommodate.<br />

If the parents and offspring are<br />

all adults – living independently<br />

of one another – the dynamics<br />

change.<br />

The relationship, like any partnership,<br />

is subject to the changing<br />

needs and expectations of all<br />

adults. You and your partner must<br />

agree as to the type of business<br />

you will start, and you must agree what each<br />

personʼs responsibilities will be. These duties<br />

should never overlap. Agree to let each person<br />

have the final say over his or her area of responsibility.<br />

Discussion, as in all business relationships,<br />

is vital, Everyone should share<br />

information, but let the bookkeeper keep the<br />

books.<br />

Marge (Marguerite) Grossi has been involved<br />

with the wedding business for more than thirty<br />

years. She started as a seamstress in a shop in<br />

upstate New York. She worked her way up into<br />

a sales position and received formal training as<br />

a bridal consultant.<br />

continued...<br />

Page 32 APRIL <strong>2021</strong> | RETAILERS FORUM MAGAZINE

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