Waikato AgriBusiness News June 2021

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2 WAIKATO AGRIBUSINESS NEWS June 2021
WAIKATO AGRIBUSINESS NEWS June 2021 3 Stage set for bumper Fieldays From page 1 Putting in a framework for Covid tracing on site was high on the list, with Fieldays the largest gathering by numbers annually in New Zealand. Covid has also put pressure on accommodation, with up to half of Hamilton’s beds taken up as MIQ facilities or for emergency housing. That will see Fieldays creating a campervan village at Claudelands for a week for exhibitors who were squeezed out of their usual accommodation. The Society went to THL to bring the campervans down from Auckland in an inventive solution to the potential problem. “It's just been a very unusual year. Even though we're well on track to stage Fieldays, we've had a lot of other things in our way.” As Nation says, in a normal year the physical event would be enough to organise in itself, but they are intent on continuing to stage Fieldays online and Fieldays TV, increasing the scale enormously. “We always knew our digital piece was a big part of our future. So we put a lot of time into our ticketing system and our app, and we had Fieldays TV on the shelf as a strategy. And of course, Covid accelerated that.” Fieldays TV will have a highly visible presence on the site, operating from a glass cube structure in the Village Green. Big screens will mean visitors to the site can watch it, while it will also stream live over the four days of the event. “It will have a full production schedule, starting each Continued on page 4 Competitions have been brought together in one area IT’S A TEAM EFFORT. THERE’S A LOT OF THINKING GONE INTO THIS, AND WE’VE GOT A GOOD PRAGMATIC BOARD. WE KNOW HOW IMPORTANT THIS IS TO THE COMMUNITY. Health and wellbeing remains an important part of the event OUR BRAND NEW SHOW HOME IS NOW OPEN Te Kowhai Open Hours Thursday – Sunday 12pm -4pm More details at landmarkhomes.co.nz Visit our Show Home - 8 Captain Stone Road, (714 Te Kowhai Road) LANDMARK HOMES WAIKATO 87 Church Road, Pukete • Phone: 07 849 5565 landmarkhomes.co.nz 205687AA
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Waikato AgriBusiness News June 2021

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