Food & Beverage Asia Jun/July 2021

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8 NEWS Firmenich opens Culinary & SmartProteins ® Innovation Hub in Singapore Firmenich, the world's largest privately owned fragrance and taste company, has recently launched its Culinary and SmartProteins ® Innovation Center in Tuas, Singapore. The new centre will serve as a regional R&D (research and development) hub for Asia and a global centre of expertise in alternative proteins for meat and dairy analogues. The Innovation Center is key to Firmenich's Savory vision — to deliver breakthrough integrated solutions in meat proteins and plant-based alternatives bringing together technical expertise in aroma, flavour, taste, umami and texture solutions from Campus and Firmenich. Emmanuel Butstraen, global president, Taste & Beyond at Firmenich, said: "The centre will allow us to partner closely with our customers to serve a fast-growing number of Flexitarian consumers with delicious food & beverage options." Butstraen added: "We are proud to have Singapore's Economic Development Board (EDB) as a partner in this investment. This new facility will be home to some of the best talent in the industry across several disciplines to deliver truly innovative, consumer-focused integrated solutions." Asia Pacific is the fastest-growing region for plant-based alternatives worldwide and is estimated to grow 25% by 2025. The new SmartProteins ® centre in Singapore will enable Firmenich to meet this growing demand by combining its global expertise and Campus solutions. Jun Saplad, Taste & Beyond's regional president for Asia, said: "By harnessing our deep regional and local understanding and our expertise in taste and plant-based proteins, the Innovation Center will allow us to tailor solutions to the unique needs of the Asian market and explore new angles for meat-free dishes." "Firmenich's decision to select Singapore as its alternative proteins innovation hub for Asia is testimony to Singapore's leading role in creating and developing sustainable and innovative solutions to meet the nutritional needs of the region," said Mr. Ow Kai Onn, vice-president and head, Chemicals and Materials, Singapore EDB. "Firmenich's presence in Singapore spans nearly 50 years. EDB is proud to support this undertaking, which would enable Firmenich to capture new growth opportunities as well as strengthen Singapore's Flavor and Fragrance specialty chemicals sector." ■ EcoCortec ® announces compostable shrink wraps for industrial use Recently, EcoCortec ® has announced the official release of EcoShrink Compostable Film, a commercially compostable alternative to common plastic shrink wraps for use in industrial packaging applications. DESIGNED WITH THE CIRCULAR ECONOMY IN MIND EcoShrink takes both the beginning and the end of the shrink wrap product life cycle into account. EcoShrink is sourced from certified commercially compostable resins and contains 45% biopolymers. After use, EcoShrink can be disposed of in a commercial composting environment to reduce the amount of plastic packaging that normally ends up in a landfill. EcoShrink is shelf and curb stable and will retain its integrity until disposed of properly. PUTTING ECOSHRINK TO GOOD USE In addition to these green benefits, EcoShrink has many practical characteristics. It is designed for standard heat-shrinking applications. Users of EcoShrink can shrink wrap their small or large components as normal to conform to the shape of the object. EcoShrink is a great way to keep dust, dirt, and moisture off warehouse stock while keeping components bundled into a streamlined package. Shrink wrapping can be done with a wide variety of standard shrink tools. Simply measure the size of the unit, determine how much film is needed to wrap around it with enough for overlap, then shrink wrap as usual. EcoShrink is available in 2 or 4mil (50 or 100µm) thicknesses and as single wound or centerfold sheeting in widths of 45.72 cm (18in) or 91.44 cm (36in). Rolls come individually boxed or in cradle packed pallets. ■ FOOD & BEVERAGE ASIA JUNE / JULY 2021
NEWS 9 Chr. Hansen Natural Colors announces company name change to Oterra Chr. Hansen Natural Colors A/S, the leading provider of natural colours with the widest natural colour portfolio in the industry, recently announced that the company will be known as Oterra, effective immediately, and will begin the process to operate under the new name. Cees de Jong, Oterra board chairman, sustainable value proposition. We see great commented: “The board is very excited growth ahead for Oterra and are confident about Food the & relaunch Beverage as Oterra Asia,132 – a name x 205 and mm, ErgoBloc the company L, will CC-en31-AZ286 accelerate its development 05/21 identity that encapsulates our purpose and under its new brand.” ■ The new name, Oterra, is inspired by the Latin word for earth. The rebranding reflects the company’s commitment to provide the world with colours from natural sources, and contribute to food that is natural, authentic, safe and sustainable. The company’s ownership and staff have not changed. CEO Odd Erik Hansen, stated: “We have been producing natural colours for more than 145 years now – our new name and brand identity are rooted in this proud heritage and reflect our belief that nature provides the best ingredients. We help our customers meet the increasing global consumer demand for natural products by utilising the power of nature’s true colours and our unrivalled expertise in colours for food, beverage and pet food.” The new name is the latest in a string of announcements for the company which was acquired by investment organisation EQT in 2021. In April 2021, the company announced its first strategic investment with the acquisition of SECNA Natural Ingredients Group S.L., a move which supports EQT’s strong growth plans for the company.
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Page 43 and 44: PROCESSING AND PACKAGING 41 The new
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Page 55 and 56: FIRST LOOKS 53 Rapid Parts on Deman
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Food & Beverage Asia Jun/July 2021

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