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Voluntary push<br />

No doubt, carbon regulations are<br />

coming. Some companies will act<br />

only when compelled. But there are<br />

plenty of incentives to be proactive<br />

even without regulations.<br />

Many manufacturers are eager to<br />

put a carbon-neutral stamp on their<br />

operations and products, whether<br />

because of social responsibility,<br />

market expectations or the<br />

opportunity to ultimately save costs.<br />

In Europe, again, the public assumes<br />

a certain level of “green” in the<br />

business sector. That’s driving<br />

consumer choices and business<br />

Keep monitoring<br />

at the very least, this is the time<br />

for manufacturers to learn as<br />

much as possible about carbon<br />

and its implications – regulatory,<br />

environmental, financial and<br />

otherwise. So number one, stay<br />

current with the discussions<br />

around regulations.<br />

Number two, track how much carbon<br />

dioxide your company is emitting –<br />

anything produced by a particular<br />

activity at a particular point in time,<br />

using tools from smokestack<br />

monitoring to computer accounting<br />

programs. With the right software,<br />

you can track the carbon footprint of,<br />

say, a tire, from Malaysia where the<br />

latex was tapped, to the plant where<br />

the tire was made, to the destinations<br />

where it arrived by ship or train.<br />

Number three, keep an eye on what<br />

your competitors are doing too. and<br />

number four, keep your ears open to<br />

what customers are expecting.<br />

actions on emissions. This mindset<br />

seems to be gaining momentum in<br />

North america.<br />

Managing carbon starts with getting<br />

an objective, comprehensive method<br />

of quantifying your carbon footprint.<br />

Usually this is measured in three<br />

different scopes:<br />

n direct emissions that you control,<br />

i.e. arising from your operations.<br />

n Indirect emissions from consuming<br />

purchased energy, e.g. electricity,<br />

steam, fuel.<br />

n other indirect emissions, i.e.<br />

incurred by suppliers and<br />

transportation-related activities.<br />

I know one company that has decided<br />

to take positions in the carbon offsets<br />

market, not because of compliance or<br />

any commitment to reduce emissions,<br />

but simply to educate themselves – to<br />

see how the carbon markets and the<br />

registries work and to track a specific<br />

carbon credit. In short, they want to be<br />

ready for the day when they might have<br />

to be active in the emissions market.<br />

Carbon regulations on your sector may<br />

have a direct impact on your company.<br />

But manufacturers need to prepare for<br />

other types of impacts.<br />

Perhaps when carbon legislation<br />

is enacted, it won’t apply to your<br />

manufacturing segment. But your cost<br />

of energy may rise, and that certainly<br />

will affect you and may change how<br />

you run your plant. regulations may<br />

be in limbo, but in the meantime your<br />

competitors may be mounting an<br />

aggressive green campaign that may<br />

affect you too.<br />

<strong>The</strong> first two categories are the<br />

most straightforward, looking at the<br />

emissions factor from your operations<br />

and energy consumption. <strong>The</strong> third<br />

category is more complex, and is partly<br />

based on suppliers doing their own<br />

environmental accounting.<br />

It’s encouraging to see initiatives<br />

like the Carbon disclosure Project<br />

(www.cdproject.net), where<br />

organizations measure and report<br />

their GHG emissions. More and more<br />

are doing so, and a higher percentage<br />

of Canadian manufacturers and other<br />

firms now see opportunities around<br />

carbon reduction rather than risks.<br />

Many manufacturers have<br />

demonstrated that it’s possible to<br />

achieve greater efficiency and increase<br />

production, all while reducing their<br />

carbon footprint. <strong>The</strong>se experiences<br />

should motivate others as the need to<br />

control carbon becomes one of the<br />

biggest environmental and business<br />

issues facing manufacturers.<br />

For more tips and tools on greening<br />

your business, visit our advice centre<br />

at rbc.com/business-advice.<br />

<strong>The</strong> strategies, advice and technical content in this publication are<br />

provided for the general guidance and benefit of our clients only. This<br />

publication is not intended to provide specific financial, investment,<br />

tax, legal, accounting or other advice for you, and should not be relied<br />

upon in that regard. Readers should consult their own professional<br />

advisor when planning to implement a strategy to ensure that<br />

individual circumstances have been considered properly and it is<br />

based on the latest available information.<br />

® Registered trademarks of Royal Bank of Canada. RBC and Royal Bank are registered trademarks of Royal Bank of Canada.

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