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Tech | Today et

realme ranked among the Top 5 smartphone

vendors in Egypt in Q4 2021

Return of the Flip: TIME Names Galaxy Z Flip3 5G

Among 2021’s 100 Best Inventions

Before the dawn of the smartphone era, manufacturers tried out a

variety of different phone styles and designs to see what would stick.

From candy bar phones with their clicking dial pads, to more advanced

flip phones and sliders, to phones with full QWERTY keyboards.

But in those days, it was the flip phone that really stole consumer

hearts: compact enough to fit in your pocket, but expandable, to give

you more features.

Keeping that spirit of innovation alive, Samsung has been working

hard to develop the next generation of mobile device – one that combines

the power of today’s smartphone with the portability and style

of the flip.

Now with this year’s launch of the Galaxy Z FIip3 5G, Samsung has

hit the mark, with consumers and tech enthusiasts taking notice of

the device’s innovation, technological maturity, durability, and style.

This combination finally led TIME Magazine to name the Galaxy Z

FIip3 5G as one of “The 100 Best Inventions of 2021,” where it’s joined

by the year’s most groundbreaking creations from around the world

– a feat Samsung has achieved after three generations of foldable innovation.

After much dedication, the flip phone era has been reborn – with all

the innovations of the modern smartphone.

TIME writes:

“For the past few years, manufacturers have been trying to merge

the functionality of smartphones with the portability of a ’00s-era

flip phone—with results that were middling at best. But with the Galaxy

Z FIip3, Samsung finally seems to have nailed it. The Z Flip is

as compact as devices from two decades ago, only instead of a tiny

display and physical dial pad, you get a vibrant 6.7-in. display, with

another screen on the front cover so you can easily read messages or

screen calls when it’s closed. Even better: the $999 price tag, making

it the first mainstream phone with a foldable display that’s priced

below $1,000.”

The Galaxy Z Flip3 5G is changing the way we work, express, and

create with our smartphones. From hands free Flex mode and a stunning

12MP camera that’s changing the way we create content, to a redesigned

Cover Screen that’s four times larger than before, letting you

see more of your messages and notifications on the go without opening

your phone. And with Dolby Atmos supported speakers, a Dynamic

AMOLED 2X Display, and a responsive UX that adapts to how you

fold the phone, the Galaxy Z Flip3 offers a level of entertainment so

far unseen on other devices. So you can immerse yourself deeper into

your favorite stories, games, or video calls. Making it even more practical

is the fact that the Galaxy Z Flip3 and Z Fold3 are the first foldable

phones with a water-resistant IPX8 rating. And it all comes in an iconic

design that’s compact enough to slip in your pocket.

According to the latest data from Canalys, a

leading global technology market analysis firm,

realme was ranked a Top 4 smartphone vendor

in Egypt with 38% annual growth, outpacing

the traditional strong brands in the market despite

being the youngest brand among world’s

top 6 smartphone brands. realme has maintained

strong growth momentum globally,

ranking in the Top 5 smartphone vendors in 30

markets and 6 regions in the fourth quarter of

2021, exemplifying the company’s core value of

“Dare to Leap”.

“realme has been laser focused on providing

stellar performance and cutting-edge tech

innovations to customers worldwide, and our

strategy is paying off,” said Sky Li, Founder and

CEO of realme, “In 2021, our annual smartphone

sales volume reached a record high of 60

million devices, a 50% increase over the previous

year. In 2022, we will continue to deliver new

and exciting products to our fans globally.”

In Europe, realme achieved a new milestone

with a YoY growth rate of nearly 450%, making

it the fourth largest smartphone brand in the

region. Meanwhile, in India, the second largest

smartphone market, realme has been the

only brand among the top 4 to register positive

growth in 2021, achieving 48 percent growth

and capturing 17 percent of market share.

The realme 9 pro series will launch globally

on February 16 and will be available Egypt soon

after. The realme 9 pro series is among the first

devices to feature the latest MediaTek Dimensity

920 5G processor, and the first smartphone

in the mid-range with a Sony IMX766 OIS

camera. As realme gears up to enter the highend

smartphone market, it will launch its most

premium flagship ever, the realme GT 2 series

on February 28 in the Mobile World Congress,

Barcelona, which will rival with smartphones

from Apple, Samsung and Google.

FEBRUARY-MARCH 2022

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