askivy_assessment_center_case_study

Strengths Weaknesses Opportunities Threats
1) One of the world’s
largest telco with a
strong brand
1) Very competitive
industry driving mobile
prices down
1) More cost saving
programmes improving
margins
1) Strong competition
in key Indian market
with 6 new entrants
2) Geographically
diverse company
present in developed
and in emerging
markets and product
diverse
3) Technology pioneer
in a number of products
2) Volatile business
exposed to economic
recessions (not immune
from economic
environment)
3) Most of the revenues
still com from lowergrowth
Europe
2) Significant growth
opportunities in mobile
data, fixed broadband
and enterprise services
3) Increased presence
in emerging markets
2) changes in
regulations
3) Rapid technological
changes (many
comments in the report)
4) Good at controlling
costs: several cost
reduction initialtives in
plan and reduced
European operating
costs by 4%, equivalent
to over £140m (p25)
5) Leading position in
India, a large and fast
growing market
4) Emerging market
operations have lower
margins
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