Valparaiso Magazine - Spring 2023
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MADE IN VALPARAISO | HEAT WAGON >><br />
Turning<br />
UP<br />
We wanted to stay<br />
a small, local,<br />
family-owned business<br />
and have decided<br />
to use that strategy<br />
to grow.<br />
— John Walsh, Heat Wagon<br />
the Heat<br />
<strong>Valparaiso</strong>’s Heat Wagon<br />
uses its small size to its<br />
advantage by doubling<br />
down on its strengths<br />
By Haleigh Vander Vinne<br />
It’s said that there are two<br />
seasons in Northwest<br />
Indiana: winter and<br />
construction. But thanks<br />
to the wide range of<br />
temporary heaters built and sold<br />
by <strong>Valparaiso</strong>’s Heat Wagon,<br />
construction season can easily<br />
extend into winter as well, much<br />
to the chagrin of region drivers.<br />
Assembled from parts<br />
shipped from right here in<br />
<strong>Valparaiso</strong>, Niles, Michigan,<br />
and other locations, Heat<br />
Wagon’s temporary heaters<br />
are sold to equipment dealers<br />
and specialty heat suppliers<br />
around the country. The small,<br />
local manufacturer offers a<br />
range of portable heaters,<br />
ranging in size from 65,000<br />
BTU to 7 million BTU, offering<br />
both direct and indirect<br />
fired. Fuel options include<br />
gas, propane, and kerosene/<br />
diesel, with power requirements<br />
ranging from 110 volts to 480<br />
volts. “We want to make sure<br />
that we can fill a void with the<br />
right product,” said John Walsh,<br />
President of Heat Wagon.<br />
Standing Strong<br />
as a Small, Local,<br />
Family-Owned Business<br />
Many other heating equipment<br />
manufacturers have been sold to a venture<br />
capital company or consolidated into a<br />
larger company, but Heat Wagon continues<br />
to be locally owned. “We wanted to stay a<br />
small, local, family-owned business and have<br />
decided to use that strategy to grow,” said<br />
Walsh, who bought the company with his<br />
business partner in 1996. This strategy gives<br />
Heat Wagon a leg up on its competitors. With<br />
a tight team of 23 employees, Heat Wagon<br />
can help a customer in less time than it takes<br />
a larger company to just get an approval.<br />
“We pride ourselves in being quicker and<br />
more nimble than bigger companies in the<br />
way we can satisfy our customers and what<br />
they want,” said Walsh.<br />
The people who live and work in the area<br />
also contribute to Heat Wagon’s success.<br />
Walsh noted that <strong>Valparaiso</strong> has a generous<br />
labor pool to draw hard-working, honest<br />
people from, and looks forward to investing<br />
in the development of his employees and<br />
their skills.<br />
Innovating and Looking<br />
to the Future<br />
Technology has helped the team improve<br />
customer service. Heat Wagon has added<br />
diagnostic lights, how-to videos, and<br />
instructional QR codes for transparency,<br />
effectiveness, and accessibility. “We will<br />
continue to come up with more ideas for<br />
new bells and whistles on the products,”<br />
said Walsh.<br />
Because heaters are seasonal, Heat Wagon<br />
is also looking to enter new markets,<br />
exploring the development of products such<br />
as fans, dehumidification equipment, and<br />
humidifiers. “A goal for us is to create offseason<br />
products to be able to manufacture or<br />
distribute through our current dealer network<br />
and grow sales,” said Walsh.<br />
All Fired Up<br />
While larger companies have vast resources<br />
that can make the thought of being a smaller<br />
competitor chilling, Heat Wagon has leaned<br />
into the advantages of its smaller size – speed<br />
to service, innovation and a family-oriented<br />
culture – to build a business that has stood<br />
the test of time for 42 years.<br />
| ValpoChamber.org 7