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Markets: Men of action K>MOBIL 31 // FAUN
FAUN reviewing engagement in China
r Beijing. Prospects and opportunities of systematic waste disposal
The two-day conference “Forum on City Outlook /
Environment & Sanitation Management” brought
waste disposal experts from China and Germany
together. The Beijing Environmental Sanitation
Association and FAUN, supported by the “Initiative
for Recycling and Efficiency Technology RETec”
of the Federal Ministry for the Environment,
Nature Conservation and Nuclear Safety (BMU),
extended the invitation to take part on 27 and 28
March 2008.
The objective of the two-day event was to present
both the possibilities and the opportunities of
systematic waste disposal as currently practiced
in Europe and Germany. The Sanitation Department
of Hamburg and Daimler AG both took part,
presenting themselves as expert partners and
answering questions on matters concerning waste
disposal logistics.
Practical examples of current waste disposal techniques
and logistics from Germany, Europe and
China were presented. The talks focused mainly,
however, on ways of recycling and increasing
efficiency for Chinese cities with the assistance of
German companies.
Both the conference and the know-how of the
companies involved impressed not only the experts
from the waste disposal industry but also the over
100 conference participants from 18 city districts
of Beijing. The German delegates also determined,
however, that China is already on the right path
towards a sustainable waste disposal system and
as a result the decision was made to continue the
business relationship by arranging in-depth seminars
and activities. For example, an agreement was
reached to supply state-of-the-art, gas-driven waste
disposal vehicles on Mercedes-Benz Econic chassis
to China.
This was an important step for FAUN. It is now
necessary to observe the market more closely in
order to acquire an understanding of the specifics
of the Chinese market and develop the corresponding
strategies needed to enter it. In order to achieve
this, FAUN will be sending an experienced member
of staff to China around mid-year to lay the foundations
for systematic market development.
Furthermore, FAUN wishes to take part in the
IFAT China trade fair taking place from 23 to 25
September. Christian Bremer
t 47