It's showtime - Böhler Edelstahl
It's showtime - Böhler Edelstahl
It's showtime - Böhler Edelstahl
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CONTENTS<br />
9<br />
CONTENTS<br />
CHAPTER 1 the basics .................................................................................. 10 - 23<br />
Logo and colours, Company slogan, Logo application, Logo and companies, Font types,<br />
Material identification colours, Pictograms market segments, Product logos, Product branding<br />
CHAPTER 2 first impression ............................................................ 24 - 31<br />
Stationery, Envelopes, Business cards, Compliment cards, frequently used graphic elements<br />
CHAPTER 3 information goes dialog .................. 32 - 41<br />
E-mails, Websites, Newsletters, the Intranet, PowerPoint templates<br />
CHAPTER 4 printed sales manager ....................... 42 - 51<br />
Leaflets and Brochures, Product folders, Press kits, Employees magazine<br />
CHAPTER 5 advertising tools ...................................................... 52 - 59<br />
Advertisements, Advertorials<br />
CHAPTER 6 icebreakers ............................................................................ 60 - 65<br />
Merchandising material<br />
CHAPTER 7 face to face ........................................................................... 66 - 75<br />
Trade fair design, Trade fair invitations, Trade fair banners, Events<br />
CHAPTER 8 manifestation .................................................................... 76 - 87<br />
Corporate architecture, Furnishings, Building signage and Façade colours, Work clothes<br />
CHAPTER 9 BÖHLER family .......................................................... 88 - 93<br />
Mission statement