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RESEARCH: AI<br />

BACK TO BASICS FOR AI<br />

SUCCESS WITH AI MEANS GOING BACK TO THE BASICS OF GOOD IT MANAGEMENT, SAYS NEW<br />

RESEARCH FROM THE CLOUD INDUSTRY FORUM<br />

is crucial."<br />

According to Terrar, cloud - alongside<br />

many other technologies - has an important<br />

role to play in helping organisations make<br />

the best of AI. This is borne out by the<br />

research: 90% of respondents in the CIF<br />

report say that cloud has helped their<br />

company improve in its digital<br />

transformation efforts and become more<br />

effective as a business, while 96% assert that<br />

their cloud strategy has delivered against<br />

their expectations for their IT estate.<br />

Currently, there is no shortage of<br />

stories discussing the seemingly<br />

inexorable rise of AI. While most<br />

tend to talk about what AI can do now and<br />

what it could do in the future, there is less<br />

focus on how organisations using it can<br />

actually maximise its potential. To achieve<br />

this, companies must take things back to<br />

basics, and ensure all the technology<br />

underpinning their AI strategy is as effective<br />

and as efficient as it possibly can be, says<br />

the Cloud Industry Forum (CIF).<br />

The appetite to take on AI is clear.<br />

Research conducted by CIF this year found<br />

that 86% of respondents consider AI either<br />

very important or critical to their business,<br />

while 14% have completed the process of<br />

migrating applications to the cloud and are<br />

now using cloud to develop their AI<br />

strategy. The research was carried out a few<br />

months after the launch of ChatGPT, with<br />

interest in AI growing even further since<br />

then. It is imperative, however, that<br />

organisations do not lose sight of the<br />

challenges ahead.<br />

David Terrar, CEO of the Cloud Industry<br />

Forum, commented: "We're very much at<br />

the start of a new wave of technological<br />

advancement, encompassing AI and other<br />

emerging tech, such as the metaverse,<br />

mixed reality, robotics and IoT. It's vital for<br />

organisations to ride this wave rather than<br />

be swamped by it. Technologies like AI<br />

might promise to revolutionise businesses,<br />

but getting the best out of them takes time<br />

and effort, so businesses must think hard<br />

about the journey as well as the<br />

destination."<br />

"This means taking the time now to put in<br />

the groundwork and ensure your AI strategy<br />

is built on solid foundations and accurate,<br />

trusted training data," Terrar went on. "This<br />

covers not just your ability to develop and<br />

deliver the technology itself, but making<br />

sure your house is in order in every other<br />

aspect. Having comprehensive cybersecurity<br />

adapted to the age of AI, for example,<br />

"Once the above has been achieved,<br />

organisations must, as an absolute priority,<br />

ensure that the training data they use to<br />

build their AI algorithms is of the highest<br />

quality. 'Garbage in, garbage out' is an oftused<br />

phrase when it comes to data-related<br />

pursuits, and it's more relevant than ever in<br />

AI," says Terrar. "The allure of AI lies in its<br />

autonomous power, but it can't reach its<br />

potential if the less glamorous work isn't<br />

done in the background to help it succeed."<br />

He concludes: "There are lots of<br />

challenges to address in becoming an AI<br />

frontrunner in any given industry, and cloud<br />

remains a powerful enabler in this respect.<br />

As an established technology that continues<br />

to grow in sophistication, it offers an<br />

accessible and hugely effective way of<br />

streamlining IT and building a more resilient<br />

organisation. With stability in IT, ambitious<br />

AI projects become much easier to realise."<br />

CIF's 2023 research report, 'Breaking new<br />

ground with cloud', can be downloaded<br />

here:<br />

https://cloudindustryforum.org/knowledge_<br />

hub/breaking-new-ground-with-cloudresearch-report/<br />

More info: www.cloudindustryforum.org<br />

34 STORAGE Jan/Feb 2024<br />

@STMagAndAwards<br />

www.storagemagazine.co.uk<br />

MAGAZINE

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