MARCH 2024

5. Collaborate with Neighboring Cities and
Parishes
• Coordinate Social Media Efforts
Establish lines of communication and collaboration
with the social media teams of nearby
cities and parishes
Develop a shared understanding of each other’s
social media crisis communication plans, objectives,
and protocols
Coordinate messaging and content to ensure
consistency and avoid conflicting information
Collaborate on creating and sharing resources,
such as graphics, videos, or information packets,
to streamline content creation efforts
• Share Information and Resources
Establish a system for regularly sharing relevant
information, updates, and resources with neighboring
cities and parishes
Create shared databases or repositories for
storing and accessing crisis-related content,
templates, and best practices
Participate in regional forums, meetings, or
conference calls to exchange insights, experiences,
and lessons learned
Collaborate on identifying and addressing regional
challenges or issues that may impact
multiple communities
• Amplify Impact Through Collaboration
Coordinate joint social media campaigns or initiatives
to maximize reach and engagement
Cross-promote each other’s crisis-related content
and resources to expand your audience
and support network
Partner on hosting virtual town halls, Q&A sessions,
or webinars to provide a regional perspective
on crisis management efforts
Advocate for regional support, resources, and
partnerships to strengthen your collective crisis
response capabilities
By integrating social media into
your emergency procedures and
collaborating with neighboring cities
and parishes, you can build a
more resilient, coordinated, and
effective crisis communication
strategy. This approach ensures
that your staff is well-prepared,
your strategies are continually refined,
and your impact is amplified
through regional cooperation.
For more information or for
assistance with developing your
social media plan, contact Anita
at (225) 324-5444 or by email at
anita@teamamcorp.com.
by Anita
Tillman
Managing Editor
Anita is the CEO of AMCorp International
and has served as the LMA’s Communications
Consultant since 2016. She can be
reached at anita@teamamcorp.com or by
phone at 225-324-5444.
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LMR | MARCH 2024