BEST IN EXPORT 2024
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REASONS WHY<br />
100% Made in Italy<br />
Planet Friendly & Ecosustainable<br />
360° Haircare Wellness<br />
version of self through an immersive ritual. A<br />
collection born to make everybody feel good<br />
and take care of every aspect of haircare,<br />
three essential lines dedicated to wellness:<br />
• Hair&Wellness<br />
Cream products dedicated to the<br />
reconstruction of the hair, lengths and<br />
styling customized according to needs.<br />
Dedicated to all types of hair, choosing the<br />
styling product that comes close to the<br />
characteristics of the customer, in three<br />
simple steps:<br />
Cleansing&Treatment<br />
Styling<br />
Finish<br />
• Color&Wellness<br />
Colouring products in powder 100% Natural,<br />
Vegan, Eco-sustainable, 98% Biodegradable<br />
and Planet Friendly<br />
An ambitious project, the dyeing herbs<br />
have a strong treating component that give<br />
strength and softness to the hair in addition<br />
to coloring. The result of Color&Wellness<br />
powder is a natural color, with the duration<br />
of a chemical color. This natural way of<br />
coloring is a 2 in 1: Treatment and Coloring.<br />
• Scalp&Wellness (coming soon)<br />
Healing products dedicated to the wellbeing<br />
of the scalp and providing anti-hair<br />
loss treatment in three simple steps<br />
Pretreatment (Cleans deeply and prepares<br />
the scalp for the treatment)<br />
Shampoo (Prevent weakening of the hair<br />
and subsequent fall)<br />
Lotion (Tones the scalp with an intense<br />
sanitizing and stimulating effect)
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