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Green Economy Journal Issue 63

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EMPLOYMENT<br />

Change the game.<br />

Create a more sustainable<br />

future through youth jobs.<br />

Sponsor critical youth jobs.<br />

Empower communities.<br />

Create lasting impact.<br />

Join the movement of over 1,680 trailblazing businesses<br />

changing the game by integrating YES into their ESG/SDG<br />

strategies.<br />

Say YES today and gain B-BBEE levels.<br />

To find out more contact<br />

corporatesupport@yes4youth.co.za<br />

YES 20240307GE<br />

EMPOWERING TOMORROW’S<br />

WORKFORCE Integrating YES into ESG strategies<br />

In an era defined by rapidly evolving social, environmental and economic challenges, sustainable<br />

development has become more than just a buzzword, it is a guiding principle shaping the<br />

future of work and society at large.<br />

BY YOUTH EMPLOYMENT SERVICE<br />

Among the myriad initiatives aimed at fostering sustainability,<br />

the Youth Employment Service (YES) stands out as a beacon of<br />

hope, bridging the gap between young talent and meaningful<br />

employment opportunities. Through navigating the complexities<br />

of a changing world, integrating YES into environmental, social<br />

and governance (ESG) strategies emerges not only as a moral<br />

imperative but also as a strategic necessity for building a more<br />

resilient and inclusive workforce.<br />

At its core, ESG embodies a holistic approach to business and<br />

societal progress, emphasising the interconnectedness of<br />

environmental stewardship, social equity and transparent<br />

governance. While traditionally associated with corporate<br />

sustainability strategies, the relevance of ESG extends far beyond<br />

boardrooms, permeating various facets of socio-economic<br />

development. Youth employment, in particular, presents a<br />

compelling arena for ESG integration, as it intersects with issues<br />

ranging from climate action and community engagement to ethical<br />

labour practices.<br />

Understanding the crucial role of ESG and SDGs<br />

ESG strategies have become more and more important for<br />

investors and customers alike. The advent of ESG investment<br />

indices such as FTSE Russell, RobecoSAM, MSCI and others has<br />

shown that those buying both stocks and/or products care about<br />

a business’ external environmental and socio-economic impact, as<br />

well as internal governance structures that affect people, planet<br />

and processes.<br />

YES can be seamlessly integrated into a business’ ESG and<br />

Sustainable Development Goal (SDG) strategies and impact<br />

the areas that mean the most to your business by creating critical<br />

youth jobs. If we can build and maintain this, our youth can inherit<br />

a South Africa that we can be proud of and that works for all.<br />

The 17 SDGs have been adopted globally by both countries<br />

and companies, recognising that collaboration and partnerships<br />

are indispensable for their achievement. What sets the SDGs apart<br />

is their holistic approach, acknowledging the interconnectedness<br />

between goals. Reducing poverty means improving education and<br />

must also go hand-in-hand with other strategies such as improving<br />

climate change and working to preserve our oceans and forestry.<br />

Driving corporate ESG alignment and social responsibility<br />

A company’s sustainability and ethical impact can be measured<br />

by the degree to which they align with these goals as well as<br />

the ESG criteria used to assess a company’s practices related<br />

to promoting social mobility of youth (especially those from<br />

historically disadvantaged communities), human rights, labour<br />

standards, community involvement, customer satisfaction and<br />

overall impact on society.<br />

YES has a proven track record of creating meaningful, measurable<br />

impact for country company and youth. Since inception, over<br />

135 913 work experiences have already been created for youth,<br />

injecting R7.4-billion back into the economy directly through youth<br />

wallets, with no government funding.<br />

As the largest private sector led job creation initiative in South<br />

Africa, YES has a direct impact on SDG 8: “Promote sustained,<br />

inclusive and sustainable economic growth, full and productive<br />

employment and decent work for all”. Working towards this goal<br />

will mitigate poverty and hunger, and improve living standards. By<br />

working towards transformation and socioeconomic development,<br />

YES drives economic and gender equality, support for quality<br />

education, innovation and entrepreneurship.<br />

What is YES?<br />

The Youth Employment Service (YES) is the highest impact private<br />

sector youth employment programme in South Africa, affecting<br />

broad-based change across sectors, provinces and the country.<br />

As a private sector-led initiative, YES addresses the country’s youth<br />

unemployment crisis by empowering businesses to create jobs for<br />

our unemployed youth. We’re youth-focused and business-led.<br />

Integrating with YES for improved impact<br />

The YES turnkey solution works with 26 YES-vetted host partners<br />

across South Africa to place youth. If a corporate cannot place<br />

youth in their own organisation, they have the option to place<br />

youth with our host partners. The YES host partners are non-profit<br />

organisations working in high-impact sector communities, which<br />

means youth do not have to travel far for work and they can play<br />

an important part in building their own communities.<br />

Historically, host partners have been focused on high-impact<br />

sectors like healthcare and education, but YES is also incorporating<br />

future-facing sectors with high absorption. Many YES jobs are being<br />

created in sunrise industries that position South Africa for the future<br />

by creating sustainable jobs at scale. These are industries that will<br />

help South Africa leapfrog up the world rankings of key sectors<br />

such as digital and technology, tourism, global business services,<br />

retail, information technology, creative and drones – meaning your<br />

business can create critical youth jobs in sectors that reflect your<br />

ESG/SDG strategies.<br />

Creating youth jobs in sectors that build economic, social and<br />

environmental stability in communities (through the turnkey<br />

solution) is an effective way to systemically and holistically begin<br />

to co-create a future that works sustainably.<br />

Gain up to two levels on your B-BBEE scorecard<br />

In exchange for sponsoring critical youth jobs, businesses can<br />

improve their B-BBEE score by up to two levels. Plus, for your<br />

first year with YES, your business can receive its B-BBEE level<br />

immediately if youth are contracted before your financial year-end.<br />

Join the movement and co-create a sustainable future that works.<br />

Find out more at yes4youth.co.za.<br />

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