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Catalogue - factory-art gallery

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OZMO (GIONATA GESI) - IT<br />

FACTORY-ART <strong>gallery</strong><br />

TURN ON, TUNE IN! pag. 21<br />

Ozmo alias Gionata Gesi, demonstrates his spectacular<br />

ability to use different techniques and style according to<br />

the context he is working in, be in a public area, urban<br />

setting or <strong>art</strong> <strong>gallery</strong>, As a street <strong>art</strong>ist he has to come<br />

up with original style, combining graphic design and<br />

illustration(sticker and posters) with <strong>art</strong> history references<br />

(in some of his painted murals). In his paintings, on the<br />

other hand, the <strong>art</strong>ist adopts two distincts approaches.<br />

The first, based on free association, consists in a<br />

post modern interpretation of visual sampling, which<br />

in this case gives rise to an <strong>art</strong>istic babel, a chaotic<br />

accumulation of cross-references and citation. His other<br />

technique is based on selecting images generated by<br />

entering a keyword into an internet search engine.He<br />

then mixes and interprets these existing fragments in an<br />

attempt to come up with new meanings.<br />

In occasion of his last project in march 2012, for the<br />

prestigious Museo del 900 of Milan, located in the<br />

monumental he<strong>art</strong> of the City, called ‘Pre Giudizio<br />

Universale’, he was acquired in the great collection of<br />

the Museum itself , as the first italian so called ‘street<br />

<strong>art</strong>ist’ taking p<strong>art</strong> in such a institutional context and<br />

definetly consacrated to the mainstream <strong>art</strong> scene.

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