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AMERICAN CERAMIC SOCIETY

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Honda Civic test vehicles. The higher solar reflectance<br />

of the solar vehicle makes it more fuel efficient<br />

than its black cousin.<br />

term implies, surfaces with high solar<br />

reflectance stay cooler in the sun.<br />

The cars were subjected to five identical<br />

soak-cool cycles comprised of an<br />

hour-long soak in the sun without air<br />

conditioning followed by a 30 minute<br />

cool down with air conditioners running<br />

at full blast. Meanwhile, measurements<br />

were taken of the cars’ roof, ceiling,<br />

dashboard, windshield, seat, door,<br />

vent air and cabin air temperatures.<br />

During the soak (warming) phases,<br />

researchers found that the roof temperature<br />

of the silver car was up to 45°C<br />

cooler than the black car’s roof. Also,<br />

the cabin air of the silver car was about<br />

10°F cooler.<br />

Next, the researchers developed a<br />

thermal model to predict how much air<br />

conditioning capacity would be needed<br />

meet the industry standard of bringing<br />

the cabin temperature to 77°F within<br />

30 minutes. The analysis predicted that<br />

the silver car would require 13% less<br />

AC capacity than the black car to meet<br />

the standard. Thus, light colored cars<br />

can be built with smaller air conditioning<br />

units, while imparting the same<br />

level of comfort.<br />

Other benefits could accrue with<br />

smaller AC units. Using a simulation<br />

tool called ADVISOR, the researchers<br />

modeled fuel consumption and<br />

emissions for typical driving scenarios<br />

including highway, city and a variable<br />

combination of the two. The simulation<br />

shows that using a smaller AC<br />

unit, which a white or silver car would<br />

allow, could increase fuel economy by<br />

about two percent, while reducing CO 2<br />

by about two percent and other emissions<br />

by about one percent.<br />

American Ceramic Society Bulletin, Vol. 90, No. 9 | www.ceramics.org<br />

(Credit: EETD; LBNL.)<br />

There are about 25 million<br />

registered cars in the state of<br />

California, so even modest<br />

improvements in efficiency and<br />

emissions output can result in<br />

large energy-saving numbers.<br />

Coincidentally, DOE’s<br />

Office of Energy Efficiency and<br />

Renewable Energy just released<br />

a Vehicle Cost Calculator and<br />

widget to help consumers, fleet<br />

managers and government offi-<br />

cials to compare energy-saving vehicles.<br />

Although the widget does not ask for<br />

the car’s color, it is hoped that fleet<br />

managers will use the EETD’s research<br />

to evaluate the value of color as they<br />

replace their inventories.<br />

Visit http://eetd.lbl.gov n<br />

Analysis of China’s markets for<br />

advanced ceramics offered<br />

Two weeks ago, researchandmarkets.com<br />

offered a study on the US’s<br />

advanced ceramics markets. Now, the<br />

research firm is offering a similar study<br />

about the markets for advanced ceramics<br />

in China with a focus on oxide and<br />

carbide materials.<br />

The report starts with a broad overview<br />

and then goes into specifics such<br />

as market drivers and inhibitors, market<br />

Wind farm in Xinjiang, China.<br />

size by end-user industry, markets structures<br />

and a summary of advanced ceramics<br />

suppliers. It then delves into data on<br />

specific market segments, including the<br />

power, chemicals, metals, machinery,<br />

automotive and electronics markets.<br />

Each segment in the €3769<br />

(~$5100) report covers pricing data,<br />

current business leaders (and their<br />

products), competitors, revenue streams,<br />

capacity and current projections.<br />

Some of the companies operating in<br />

these markets that are profiled in the<br />

report include:<br />

• Shandong Luyang Share<br />

• Aokerola Group<br />

• Xi’an HV Porcelain Insulator<br />

• Saint-Gobain<br />

• Carbo Ceramics<br />

• Shandong Gold Phoenix Group<br />

• Tangshan NGK<br />

• Suzhou Insulator<br />

• Dalian Insulator<br />

• Shandong Wanqiao<br />

• Zibo Industry Ceramics<br />

• Jiangxi Pingxiang Long Fa<br />

• Luoyang Resistant LLC<br />

• Beijing Sinoma<br />

• Huayan Ceramics<br />

• Zibo Xinnaida Refractories<br />

• Yixing Orient Petroleum Proppant<br />

n<br />

(Credit: Chris Lim; Wikipedia..)<br />

7

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