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alfred 2 - University of Winchester

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Shared Values<br />

It is fair to say that the implementation <strong>of</strong> the EAA has raised<br />

many issues and problems that organisations have had to<br />

address. However, the core indications seem to have been<br />

applied and this is reflected in overall change in regards<br />

to opportunities for designated groups to move between<br />

occupational levels. This is supported by figures in which<br />

comparative change between 2003 and 2007 is analysed.<br />

These figures demonstrate the movement <strong>of</strong> people within<br />

organisations, and also suggest that a more diverse workforce<br />

may be emerging for South Africa. The drop in percentage <strong>of</strong><br />

Whites in top management is especially noticeable.<br />

Race<br />

Top<br />

Management<br />

Senior<br />

Management<br />

Pr<strong>of</strong>essional<br />

Whites -8.1% 7.5% 7.7%<br />

Africans 3.9% 3.9% -14.9%<br />

Coloureds -0.1% -0.2% 2.4%<br />

Indians 1.2% 1.4% 3.2%<br />

Blacks 5.0% 5.1% -8.7%<br />

Table 3 Comparative change in occupational levels 2003-2007.<br />

(Source CEE 2008).<br />

This was one <strong>of</strong> the biggest problems in South Africa where<br />

resentment was felt towards the number <strong>of</strong> white men in the<br />

highest positions. So although small steps are being taken, this<br />

could suggest positive change as Wocke and Sutherland state,<br />

“The legislation has played a positive role in kick-starting the<br />

transformation <strong>of</strong> South African workplaces by altering the<br />

power distance between the social groups but will require<br />

a refinement to overcome the negative consequences <strong>of</strong> the<br />

three social identities in the long run to build a truly nonracial<br />

and non-discriminatory society” (Wocke and Sutherland,<br />

2008).<br />

Conclusion<br />

As would be expected, employment equity has had a wide<br />

ranging impact, especially in regards to motivation. Keeping<br />

staff motivated in a changing environment is key to creating<br />

a competitive advantage through implementing diversity into<br />

the workforce and should not be seen as just quota filling.<br />

Nelson Mandela, who helped see in the EEA, had a huge<br />

influence on the voting population and reminded the crowds<br />

at a rally <strong>of</strong> the ANC’s historic purpose. He stated that “we<br />

must remember our primary task. It is to eradicate poverty<br />

and ensure a better life for all. The ANC has the historic<br />

responsibility to help build a united, non-racial society”<br />

(Nelson Mandela cited in Clayton, 2009). The implementation<br />

<strong>of</strong> the EEA is still top <strong>of</strong> the agenda in South Africa, and<br />

instrumental in the ANC’s re-election in 2009. As Jacobson<br />

suggests “the party’s credentials for ending white minority rule<br />

were more important for many voters than its doubtful record<br />

on fighting poverty, violent crime and Aids” (Jacobson, 2009<br />

page no). However, the bigger question, <strong>of</strong> whether these<br />

changes are just the result <strong>of</strong> legislation or whether South<br />

Africa is moving towards being a fairer nation both within the<br />

workforce and culturally, remains unanswered.<br />

References<br />

Argos, C. and Burr, C. (1996) Employment Equity, Affirmative<br />

Action and Managing Diversity: Assessing the differences.<br />

London: Commission for Racial Equality.<br />

Bamforth, N., Malik, M. and O’Cinneide, C. (2008)<br />

Discrimination Law: Theory and context. London: Sweet &<br />

Maxswell.<br />

Cahn, S. (1995) The Affirmative Action Debate. New York:<br />

Routledge.<br />

Clayton, J. (2009) Mandela’s seal <strong>of</strong> approval rounds <strong>of</strong>f show<br />

<strong>of</strong> unity. The Times. 20th April 2009, 3.<br />

Coussey, M. and Jackson, H. (1991) Making Equal<br />

Opportunities Work. London: Pitman Publishing.<br />

Cowan, J. (1995) The Affirmative Action Debate. New York:<br />

41

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