Swiss Trade - SwissCham
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18 <strong>Swiss</strong> <strong>Trade</strong> November 2010<br />
Women in International Business<br />
Gender equality is an integral part of today’s political agenda. In the harsh reality of day-to-day business, efforts<br />
to improve equality often seem fruitless – at least as far as executive positions are concerned. Business<br />
continues to be to a large extent dominated by men. However, according to the concept of “womenomics”,<br />
companies with more women in top management positions have better results.<br />
On the plus side<br />
women look at<br />
things in a multitasking way.<br />
36311-ISM-Economist-180x115 9/06/06 16:19 Page 1 (Noir/Process Black film)<br />
INTERNATIONAL SCHOOL OF MANAGEMENT<br />
Paris • New York • Shanghai • Tokyo<br />
Fully accredited<br />
in USA Fully and Europe. accredited<br />
Student Profile:<br />
Master of Business Administration<br />
Customized in USA programs and Europe. MBA Full-time 30-45 in one year years old, average<br />
for senior managers and<br />
top-level Customized executives. programs for International professional Executive MBA experience<br />
American senior professors managers and IeMBA top-level Part-time of or 10 full-time years, flexible more schedules than<br />
with extensive first-hand<br />
international executives. business<br />
Doctor of 90 Business nationalities.<br />
Administration<br />
80x115 9/06/06 16:19 Page 1<br />
experience. DBA (Noir/Process Black film)<br />
Accelerated completion options<br />
American professors with Intakes:<br />
Student Profile:<br />
One-on-one instruction<br />
30-45 extensive years old, average first-hand PhD interna- January, April, October<br />
Associate Professorships<br />
professional experience<br />
of 10 tional years, more business than experience.<br />
e-LEARNING : OPTION FOR ALL PROGRAMS<br />
TIONAL 90 nationalities. SCHOOL OF MANAGEMENT<br />
Intakes:<br />
January, April, October<br />
Programs managed by ISM New York - Partner Institutions: St. John’s University, New York -<br />
Paris • New York School of Management, • Shanghai Fudan University, Shanghai - Temple University,Tokyo • Tokyo<br />
.<br />
s<br />
and<br />
.<br />
rs<br />
t-hand<br />
ess<br />
erage<br />
nce<br />
an<br />
ber<br />
MBA<br />
IeMBA<br />
General Admissions, ISM Paris: 148, rue de Grenelle - 75007 Paris - Tel: + 33 (0) 1 45 51 09 09 - info@ism.edu<br />
US Admissions, ISM New York: 110 E 59 th Street, New York, NY 10022 - Tel: (212) 371-4144 - info.ny@ism.edu<br />
w w w . i s m . e d u<br />
36311-ISM-Economist-180x115 9/06/06 16:19 Page 1 (Noir/Process Black film)<br />
Master of Business Administration<br />
Full-time in one year<br />
INTERNATIONAL SCHOOL OF MANAGEMENT<br />
e-LEARNING : OPTION FOR ALL PROGRAMS<br />
General Admissions, ISM Paris: 148, rue de Grenelle - 75007 Paris - Tel: + 33 (0) 1 45 51 09 09 - info@ism.edu<br />
US Admissions, ISM New York: 110 E 59th Fully accredited<br />
International Executive MBA<br />
Part-time or full-time flexible schedules<br />
in USA and Europe.<br />
Customized programs<br />
for senior managers and<br />
top-level DBA executives.<br />
American professors<br />
with extensive first-hand<br />
international PhDbusiness<br />
experience.<br />
Doctor of Business Administration<br />
Accelerated completion options<br />
One-on-one instruction<br />
Associate Professorships<br />
Student Profile:<br />
30-45 years old, average<br />
professional experience<br />
of 10 years, more than<br />
e-LEARNING : OPTION FOR ALL PROGRAMS<br />
90 nationalities.<br />
Street, New York, NY 10022 - Tel: (212) 371-4144 - info.ny@ism.edu<br />
General Admissions, ISM Paris: 148, rue de Grenelle - 75007 Paris - Tel: + 33 (0) 1 45 51 09 09 - info@ism.edu<br />
Intakes: Programs managed by ISM New York - Partner Institutions: St. John’s University, New York -<br />
US Admissions, ISM New York: 110 E 59<br />
January, April, October School of Management, Fudan University, Shanghai - Temple University,Tokyo<br />
th Paris • New York • Shanghai • Tokyo<br />
Master of Business Administration<br />
MBA Full-time in one year<br />
International Executive MBA<br />
IeMBA Part-time or full-time flexible schedules<br />
Doctor of Business Administration<br />
DBA Accelerated completion options<br />
One-on-one instruction<br />
PhD Associate Professorships<br />
Street, New York, NY 10022 - Tel: (212) 371-4144 - info.ny@ism.edu<br />
Programs managed by ISM New York - Partner Institutions: St. John’s University, New York -<br />
School of Management, Fudan University, Shanghai - Temple University,Tokyo<br />
w w . i s m . e d u<br />
w w w . i s m . e d u<br />
Womenomics<br />
Written by Ivonne Büttner<br />
“Switzerland is one of the world’s<br />
most important importing and exporting<br />
countries, but women are scarce in teamleading<br />
positions in logistics, import and<br />
export”, says Claudia Feusi, managing director<br />
of the School of International Business<br />
in Zurich and organiser of the first<br />
all-female foreign trade congress.<br />
“If something like a ‘traditional’ field of<br />
work for women exists, it would be the<br />
operative processes.”<br />
The question remains, why are there<br />
IU_90x118_A_Q_swisstrade_mag_IU still so few 28.09.10 women 16:57 in high Page1 powered positions?<br />
According to the Corporate Gender<br />
S T U D Y I N S W I T Z E R L A N D<br />
Bachelor and Master programs in Business<br />
Administration, International Relations and Media<br />
and Communication<br />
NEW<br />
MASTER IN<br />
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• Career Counseling<br />
INTERNATIONAL UNIVERSITY IN GENEVA<br />
ICC, Rte de Pré-Bois 20 - 1215 GENEVA 15, Switzerland<br />
Tel.: +41(0)22 710 7110/12 - Fax: +41(0)22 710 71 11<br />
Email: info@iun.ch - www.iun.ch<br />
Accredited by ACBSP and IACBE