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Totale <strong>Salumi</strong> PI+PV – Normal Trade<br />
PESO A VOLUME<br />
MG 2011 – GF 2012<br />
PV<br />
95%<br />
PI<br />
PESO A VALORE<br />
MG 2011 – GF 2012<br />
5% 4%<br />
155 mio di kg<br />
PV<br />
Fonte: <strong>Nielsen</strong> ScanTrack /Normal Trade – MG 2011 – GF 2012<br />
PI<br />
96%<br />
2,7 mld di Euro<br />
12<br />
Copyright © 2012 The <strong>Nielsen</strong> Company.