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just collection - CDE Salondesign

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6<br />

Maletti Creative Team<br />

Con SpecificHair Water Maletti propone un innovativo prodotto per<br />

dare il proprio contributo al problema sempre più sentito della carenza<br />

di acqua.<br />

Maletti è sensibile a questo problema e già da diversi anni offre<br />

soluzioni che permettono al parrucchiere di risparmiare acqua ed<br />

energia.<br />

SHW, in particolare, consente di effettuare un lavaggio con solamente<br />

tre litri d’acqua invece dei venti che occorrono con il tradizionale<br />

sistema di lavaggio. SHW consente inoltre di modificare alcune<br />

caratteristiche dell’acqua utilizzata consentendo così la produzione di<br />

un’acqua specifica per la detersione del capello.<br />

Grazie a SHW il parrucchiere risparmia acqua e può comunicare<br />

alla cliente la propria sensibilità al problema ambientale, ricavandone<br />

grandi vantaggi non solo economici, ma anche di immagine.<br />

With Specific Hair Water Maletti intends to propose an innovative<br />

product so as to give its’ personal contribution to the ever increasing<br />

problem of water deficiency.<br />

Maletti is sensitive to this problem and has been proposing solutions in<br />

merit, to provide savings of water and energy for years.<br />

SHW, in particular, permits you to wash hair with only 3 liters of water<br />

instead of 20 liters which are required with the traditional washing<br />

method.<br />

Furthermore, SHW allows you to modify certain characteristics of the<br />

water used so as to create a specific water to cleanse hair.<br />

Thanks to SHW the hairdresser saves water and can transmit his<br />

awareness towards the environment to the client, obtaining not only<br />

economic advantages but also gaining importance in image.<br />

Avec Specific Hair Water Maletti propose un produit innovant afin de<br />

donner sa propre contribution au problème liée à la carence d’eau,<br />

lequel touche tout le monde de plus en plus.<br />

Maletti est sensible à ce problème et depuis longtemps offre des<br />

solutions qui peuvent permettre au coiffeur d’épargner de l’eau et de<br />

l’energie.<br />

SHW permet notamment de pouvoir faire un lavage avec 3 litres d’eau<br />

seulement tandis que les 20 qu’il faut utiliser avec le système de<br />

lavage traditionnel.<br />

De plus, SHW peut modifier certaines charactéristiques de l’eau<br />

utilisée en permettant par conséquent la production d’un eau<br />

spécifique pour la détersion des cheveux.<br />

Grâce à SHW le coiffeur épargne de l’eau et peut aussi comuniquer<br />

à ses clients sa propre sensibilité au problème de l’environnement, en<br />

obtenant ainsi de grands profits soit économiques que d’image.<br />

01 catalogo maletti lovegrove 01-43 new.indd Sez1:6 30-03-2009 9:30:42

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