hedersprisen for god design - Norsk DesignrÃƒÂ¥d

More documents

Recommendations

Info

There’s more to design than meets the eye … Department Director Ragnhild Rønneberg, Research Council of Norway, Division for SkatteFUNN Tax Incentive Scheme and VRI (Programme for Regional R&D and Innovation) Common goals The SkatteFUNN Tax Incentive Scheme and the Norwegian Design Council have a common goal – to help boost the competitive ability and profitability of Norwegian industry, by supporting research and development projects. Although the approaches adopted by the two organisations may differ somewhat, the results can be said to bear the hallmark of a joint focus on systematic R&D work in enterprises! The Norwegian Design Council performs an important job in advising and initiating activities in companies in order to draw their attention to the value of designdriven innovation. At the same time, it “educates” companies about key support schemes – e.g. Skatte FUNN and BIA (Programme for user-driven Research based on Innovation) at the Research Council of Norway. Design as an R&D challenge The SkatteFUNN scheme receives a wide range of project applications from many different industries and from both large and small companies. One of the conditions is that a clear description of the R&D challenges be provided. Seeing the innovative in a new “thing” that works as intended and where the challenges and approach has been described systematically is generally not a problem. Seeing the R&D challenges in projects where design comprises a considerable part of project activities is not always that simple, however. Often it is difficult to grasp the design elements when they are integrated in development of the product or service and they therefore represent much more than mere “cosmetics”. It is in this process, however, that one finds the innovative and it is often this element that means the difference between success and failure – simply put. Cooperation gives a better understanding Through several years of cooperation with the Norwegian Design Council, the advisors at SkatteFUNN have acquired a better understanding of design as an important element in product, process and service development. It is clear that a combination of form, functionality and appearance are highly important for brand-building and for the end-user’s sense of identity. With this perspective, we now feel it is easier to discover and accept design as a separate element when assessing a project’s innovative merit. As a result of this cooperation, we now receive more project applications where design is better described – and understood – as part of a company’s R&D challenges. The Honours Award for Design Excellence went to a SkatteFUNN project At SkatteFUNN we are very proud to administer a scheme where projects that have been approved for their R&D content also receive recognition by the Norwegian Design Council. In 2007, several SkatteFUNN companies received Awards for Design Excellence in the categories for Industrial Design, Furniture Design and Textile and Clothing Design. It was also particularly pleasing to see that Rottefella AS was awarded the Award for Design Excellence for Industrial Design, and that it also received the Honours Award for Design Excellence for the product “Rottefella NTN”, a new Telemark ski binding. Our collaboration with the Norwegian Design Council has been highly productive and informative. It is also our hope that it serves our common purpose: To strengthen innovative ability in Norwegian industry. 145
Samarbeidspartnere og sponsorer Partners and sponsors Samarbeidspartnere og sponsorer til Merket for god design og Unge talenter Partners and sponsors of the Award for Design Excellence and Young Talents Award Innovasjon Norge er en av Norsk Designråds nære samarbeidspartnere og gir økonomisk støtte til Unge talenter, kategori Åpen Klasse / Innovation Norway is a close partner of the Norwegian Design Council and gives financial support to the Young Talents Award. Statens bygningstekniske etat med «Informasjonsprogrammet for universell utforming i byggsektoren» som er et samarbeidsprosjekt med Husbanken, er årets sponsor av Unge talenter, kategori Design for alle / National Office of Building Technology and Administration with the Plan of action for Universal design which is a joint venture with the Norwegian State Housing Bank is this year’s sponsor of the Young Talents Award, Design for All category. Norges Forskningsråd ved IT Funk er med å støtte kategorien Design for alle i Merket for god design / The IT Funk programme, which is funded by the Research Council of Norway, supports the Design for All category in the Award for Design Excellence. Tangram Design er årets grafiske designbyrå for Merket for god design / Tangram Design is this year’s graphic design agency for the Award for Design Excellence RK Grafisk trykker Designboken 2008 / RK Grafisk prints the 2008 Design Book Arctic Paper AS leverer papir til Designboken 2008 / Arctic Paper AS supplies the paper for the 2008 Design Book 146
Page 2 and 3: hedersprisen for god design the hon
Page 4 and 5: 107 design/innovasjonsprosessen / d
Page 6 and 7: Konseptualisering Drivende faktorer
Page 8 and 9: 2003 2007 Kommersialisering Armadil
Page 12 and 13: også kalt faseendringsmateriale, a
Page 16: har nær tilknytning til North Legi
Page 19 and 20: M77 Marsjstøvel / Marching boot Be
Page 22 and 23: unge talenter the young talent awar
Page 25 and 26: 1. pris / åpen klasse first prize
Page 27 and 28: 2. pris / Åpen klasse second prize
Page 29 and 30: 3. PRIS / ÅPEN KLASSE Third PRIZE
Page 31 and 32: prisvinner / design for alle Winner
Page 33 and 34: Ny skipsdesign gir internasjonal su
Page 35 and 36: ikke minst, er det mindre risiko fo
Page 37 and 38: Fakta om Autosock Bedriften Autosoc
Page 39 and 40: Sats på design og innovasjon Admin
Page 41: Det finnes mer mellom himling og bo
Page 45: BRUK AV UTMERKELSEN I BEDRIFTENS MA

hedersprisen for god design - Norsk DesignrÃƒÂ¥d

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?