pharmanews - μ. πιτσιλιδης α.ε.
pharmanews - μ. πιτσιλιδης α.ε.
pharmanews - μ. πιτσιλιδης α.ε.
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ΑΦΙΕΡΩΜΑ<br />
Οι κ<strong>α</strong>τ<strong>α</strong>ν<strong>α</strong>λωτές<br />
δ<strong>ε</strong>ν προτίθ<strong>ε</strong>ντ<strong>α</strong>ι<br />
ν<strong>α</strong> π<strong>α</strong>ρ<strong>α</strong>γνωρίσουν<br />
το θέ<strong>μ</strong><strong>α</strong> της ποιότητ<strong>α</strong>ς,<br />
χάριν <strong>μ</strong>ι<strong>α</strong>ς<br />
οικονο<strong>μ</strong>ικότ<strong>ε</strong>ρης<br />
πρότ<strong>α</strong>σης.<br />
64 PHARMANEWS > ΟΚΤΩΒΡΙΟΣ 2010 > ΤΕΥΧΟΣ 197<br />
Η έρ<strong>ε</strong>υν<strong>α</strong> πρ<strong>α</strong>γ<strong>μ</strong><strong>α</strong>τοποιήθηκ<strong>ε</strong> σ<strong>ε</strong><br />
δ<strong>ε</strong>ίγ<strong>μ</strong><strong>α</strong> 11.500 πολιτών σ<strong>ε</strong> δώδ<strong>ε</strong>κ<strong>α</strong><br />
χώρ<strong>ε</strong>ς, <strong>μ</strong><strong>ε</strong>τ<strong>α</strong>ξύ των οποίων η Βρ<strong>α</strong>ζιλί<strong>α</strong>,<br />
η Ελλάδ<strong>α</strong>, το Μ<strong>ε</strong>ξικό, η Ολλ<strong>α</strong>νδί<strong>α</strong>,<br />
η Ρωσί<strong>α</strong>, η Τουρκί<strong>α</strong>, η Βρ<strong>ε</strong>τ<strong>α</strong>νί<strong>α</strong><br />
κ<strong>α</strong>ι οι ΗΠΑ.<br />
Π<strong>α</strong>ρό<strong>μ</strong>οι<strong>α</strong> στοιχ<strong>ε</strong>ί<strong>α</strong> δ<strong>ε</strong>ίχνουν κ<strong>α</strong>ι<br />
οι κ<strong>α</strong>τά κ<strong>α</strong>ιρούς έρ<strong>ε</strong>υν<strong>ε</strong>ς που έγιν<strong>α</strong>ν<br />
στην Ελλάδ<strong>α</strong>. Οι κ<strong>α</strong>τ<strong>α</strong>ν<strong>α</strong>λωτές δ<strong>ε</strong>ν<br />
<strong>ε</strong>ίν<strong>α</strong>ι δι<strong>α</strong>τ<strong>ε</strong>θ<strong>ε</strong>ι<strong>μ</strong>ένοι ν<strong>α</strong> προχωρήσουν<br />
σ<strong>ε</strong> οποι<strong>ε</strong>σδήποτ<strong>ε</strong> «<strong>ε</strong>κπτώσ<strong>ε</strong>ις» όσον<br />
<strong>α</strong>φορά στην υγ<strong>ε</strong>ί<strong>α</strong> κ<strong>α</strong>ι την ο<strong>μ</strong>ορφιά<br />
τους. Γι’ <strong>α</strong>υτό άλλωστ<strong>ε</strong> κ<strong>α</strong>ι τ<strong>α</strong> σχ<strong>ε</strong>τικά<br />
προϊόντ<strong>α</strong> βρίσκοντ<strong>α</strong>ι στις τ<strong>ε</strong>λ<strong>ε</strong>υτ<strong>α</strong>ί<strong>ε</strong>ς<br />
θέσ<strong>ε</strong>ις της «λίστ<strong>α</strong>ς των π<strong>ε</strong>ρικοπών».<br />
Επίσης, οι κ<strong>α</strong>τ<strong>α</strong>ν<strong>α</strong>λωτές δ<strong>ε</strong>ν<br />
προτίθ<strong>ε</strong>ντ<strong>α</strong>ι ν<strong>α</strong> π<strong>α</strong>ρ<strong>α</strong>γνωρίσουν το<br />
θέ<strong>μ</strong><strong>α</strong> της ποιότητ<strong>α</strong>ς, χάριν <strong>μ</strong>ι<strong>α</strong>ς οικονο<strong>μ</strong>ικότ<strong>ε</strong>ρης<br />
πρότ<strong>α</strong>σης, <strong>α</strong>λλά, όπως<br />
<strong>α</strong>ν<strong>α</strong>φέρ<strong>α</strong><strong>μ</strong><strong>ε</strong> π<strong>α</strong>ρ<strong>α</strong>πάνω, θ<strong>α</strong> προχωρήσουν<br />
σ<strong>ε</strong> <strong>μ</strong>ι<strong>α</strong> <strong>ε</strong>νδ<strong>ε</strong>λ<strong>ε</strong>χή έρ<strong>ε</strong>υν<strong>α</strong> πριν<br />
<strong>α</strong>πό κάθ<strong>ε</strong> <strong>α</strong>γορά, γι<strong>α</strong> ν<strong>α</strong> <strong>ε</strong>ίν<strong>α</strong>ι σίγουροι<br />
ότι, τ<strong>α</strong> λ<strong>ε</strong>φτά που θ<strong>α</strong> ξοδέψουν<br />
θ<strong>α</strong>...«πιάσουν τόπο».<br />
Αντέχουν οι φ<strong>α</strong>ρ<strong>μ</strong><strong>α</strong>κ<strong>ε</strong>υτικές<br />
<strong>ε</strong>πιχ<strong>ε</strong>ιρήσ<strong>ε</strong>ις<br />
Σίγουρ<strong>α</strong> η οικονο<strong>μ</strong>ική κρίση δ<strong>ε</strong>ν άφησ<strong>ε</strong><br />
κ<strong>α</strong>νέν<strong>α</strong> κλάδο <strong>α</strong>ν<strong>ε</strong>πηρέ<strong>α</strong>στο. Ωστό-<br />
σο, σύ<strong>μ</strong>φων<strong>α</strong> <strong>μ</strong><strong>ε</strong> την έρ<strong>ε</strong>υν<strong>α</strong> της Stat<br />
Bank, στις 198 <strong>μ</strong><strong>ε</strong>γ<strong>α</strong>λύτ<strong>ε</strong>ρ<strong>ε</strong>ς (βάσ<strong>ε</strong>ι<br />
πωλήσ<strong>ε</strong>ων) φ<strong>α</strong>ρ<strong>μ</strong><strong>α</strong>κ<strong>ε</strong>υτικές <strong>ε</strong>πιχ<strong>ε</strong>ιρήσ<strong>ε</strong>ις<br />
της χώρ<strong>α</strong>ς, ο κλάδος των φ<strong>α</strong>ρ<strong>μ</strong><strong>α</strong>κ<strong>ε</strong>υτικών<br />
<strong>ε</strong>πιχ<strong>ε</strong>ιρήσ<strong>ε</strong>ων έδ<strong>ε</strong>ιξ<strong>ε</strong> ιδι<strong>α</strong>ίτ<strong>ε</strong>ρη<br />
<strong>α</strong>νθ<strong>ε</strong>κτικότητ<strong>α</strong> το 2009.<br />
Οι συνολικές πωλήσ<strong>ε</strong>ις των 198<br />
<strong>μ</strong><strong>ε</strong>γ<strong>α</strong>λυτέρων <strong>ε</strong>πιχ<strong>ε</strong>ιρήσ<strong>ε</strong>ων του κλάδου<br />
<strong>α</strong>υξήθηκ<strong>α</strong>ν κ<strong>α</strong>τά 9,25% κ<strong>α</strong>ι τ<strong>α</strong><br />
συνολικά τους κέρδη κ<strong>α</strong>τά 5,7%. Ο<br />
το<strong>μ</strong>έ<strong>α</strong>ς λ<strong>ε</strong>ιτούργησ<strong>ε</strong> <strong>μ</strong><strong>ε</strong> <strong>μ</strong>έσο π<strong>ε</strong>ριθώριο<br />
κέρδους 5,2%, ποσοστό ιδι<strong>α</strong>ίτ<strong>ε</strong>ρ<strong>α</strong><br />
υψηλό γι<strong>α</strong> π<strong>ε</strong>ρίοδο κρίσης.<br />
Οι <strong>α</strong>υξη<strong>μ</strong>έν<strong>ε</strong>ς <strong>ε</strong>πιδόσ<strong>ε</strong>ις του το<strong>μ</strong>έ<strong>α</strong><br />
π<strong>α</strong>ρ<strong>α</strong>γωγής κ<strong>α</strong>ι <strong>ε</strong><strong>μ</strong>πορί<strong>α</strong>ς φ<strong>α</strong>ρ<strong>μ</strong>άκων<br />
δ<strong>ε</strong>ν <strong>ε</strong>ίν<strong>α</strong>ι έν<strong>α</strong> π<strong>ε</strong>ριστ<strong>α</strong>σι<strong>α</strong>κό φ<strong>α</strong>ινό<strong>μ</strong><strong>ε</strong>νο<br />
κ<strong>α</strong>θώς οι <strong>ε</strong>πιχ<strong>ε</strong>ιρήσ<strong>ε</strong>ις του<br />
συγκ<strong>ε</strong>κρι<strong>μ</strong>ένου κλάδου, στο σύνολό<br />
τους, κινούντ<strong>α</strong>ι <strong>α</strong>νοδικά κ<strong>α</strong>τά τ<strong>α</strong><br />
τ<strong>ε</strong>λ<strong>ε</strong>υτ<strong>α</strong>ί<strong>α</strong> έτη.<br />
Είν<strong>α</strong>ι <strong>ε</strong>νδ<strong>ε</strong>ικτικό ότι το 2008 σ<strong>ε</strong><br />
δ<strong>ε</strong>ίγ<strong>μ</strong><strong>α</strong> 170 <strong>ε</strong>πιχ<strong>ε</strong>ιρήσ<strong>ε</strong>ων, οι 80 <strong>ε</strong>ίχ<strong>α</strong>ν<br />
β<strong>ε</strong>λτιώσ<strong>ε</strong>ι τις οικονο<strong>μ</strong>ικές <strong>ε</strong>πιδόσ<strong>ε</strong>ις<br />
τους (<strong>ε</strong>ίτ<strong>ε</strong> <strong>μ</strong><strong>ε</strong>τ<strong>α</strong>τρέποντ<strong>α</strong>ς τις ζη<strong>μ</strong>ιές<br />
σ<strong>ε</strong> κέρδη <strong>ε</strong>ίτ<strong>ε</strong> <strong>α</strong>υξάνοντ<strong>α</strong>ς τη κ<strong>ε</strong>ρδοφορί<strong>α</strong><br />
τους <strong>ε</strong>ίτ<strong>ε</strong> τέλος <strong>μ</strong><strong>ε</strong>ιώνοντ<strong>α</strong>ς τις<br />
ζη<strong>μ</strong>ιές τους), <strong>ε</strong>νώ 90 <strong>ε</strong>τ<strong>α</strong>ιρί<strong>ε</strong>ς <strong>ε</strong>ίχ<strong>α</strong>ν<br />
<strong>ε</strong><strong>μ</strong>φ<strong>α</strong>νίσ<strong>ε</strong>ι <strong>ε</strong>πιδ<strong>ε</strong>ίνωση των οικονο<strong>μ</strong>ικών<br />
<strong>α</strong>ποτ<strong>ε</strong>λ<strong>ε</strong>σ<strong>μ</strong>άτων τους.
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