August 2015 airberlin magazin - Elyas M’Barek

20 Piemont Piedmont
airberlin magazin 8 / 2015
Mit Liebe gekocht, mit
Verstand gegessen:
Die Slow-Food-
Bewegung stammt
aus dem Piemont,
genauer gesagt aus
dem Städtchen Bra.
Cooked with love and
eaten with intelligence:
the Slow Food
movement originated in
the small Piedmontese
town of Bra.
who have been responsible for the global success of the
Barolo brand over recent decades, Ernesto hails from
one of the region’s oldest families. He calls his produce “il
re dei vini, il vino dei re” (“the king of wines, the wine of
kings”). Although this description was allegedly coined
by Louis XIV with reference to the wines of Tokaj, a
visit to Ernesto’s estate, one of the “antiche cantine di
Barolo”, certainly bears out the truth of his claim. And
the proof of the pudding comes with the wine tasting
at the end. Ernesto places a bottle reverently on the
table and disappears briefly, while his wife whispers:
“This doesn’t happen often. You’re about to experience
something really special.” Then Ernesto returns bearing
an intricately fashioned decanter, opens the bottle and
beams: “A wine from the year of my birth.” He turns 60
next year.
It takes less than twenty minutes by car to reach
Alba from Barolo and Ernesto’s “cantina”, and another
thirty minutes to get from Alba to Asti. So visitors
can easily taste both the king of red wines and the
king of sparkling wines in a single day, with a brief
intermezzo in Alba, a town of 30,000 inhabitants which
is renowned for its “tuber magnatum pico”, or white
truffle. Bra is situated nearby for good measure: this
little town, which embodies the culinary pleasure
on offer in Piedmont, has gone down in the history
books as the place where the Slow Food movement
originated. A branch of McDonalds opened on Rome’s
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Piazza Navona in 1986, outraging Bra-born Carlo
Petrini to such an extent that he formed a movement
to counter the fast food trend three years later. Slow
food is now appreciated the world over. Not only are
visitors to Bra and the surrounding villages treated to
delicious cheeses and other culinary specialities, but
they can also admire the unique “Universitàdi Scienze
Gastronomiche”, a university dedicated to the Slow
Food movement and Carlo Petrini’s motto, which could
also be applied to the region of Piedmont in its entirety:
“buono, pulito e giusto” – “good, clean and fair”. As
Ernesto Abbona puts it: “From the soil to the weather,
everything has to be just right in order to produce
exceptional quality. Everything is just right here. We’re
living in a little piece of paradise.” •
S C H W E I Z
Turin
Bra
Mailand
I T A L I E N
Alba
Barolo
Asti
Photos: huber-images.de/Ripani Massimo, Klaus Springer