ZeitBlatt Fashion Magazin Ausgabe 1 / 2018

Photo: BFC British Fashion Council / LFW / SIMONE ROCHA
In August 2015
Simone opened her
first store in London
on Mount Street.
The store interiors
feature Simone’s
signature furniture
and hand-made
sculptures. The
store interiors
change seasonally
with new displays
and installations,
notably for SS16 the
store window
featured an
installation titled
Flowers and Cars. It
was a car
reconstructed in the
window filled with
dried flowers –
representing the
made-made and
natural elements
that form part of the
brand aesthetic.
LFW 2018 /
SIMONE
ROCHA
PRESENTS
HER
COLLECTION
LONDON FASHION WEEK
Simone Rocha has evolved into an internationally renowned and award-winning brand. In the past, accolades
have included British Fashion Awards for ‘Emerging Talent, Ready-to-Wear‘ (2013) and ‘The New
Establishment Award‘ (2014). Most recently at the 2016 Fashion Awards Simone received the „British
Womenswear Designer Award“ as well as the 2016 Harper’s Bazaar Designer of Year Award.
In February 2017 Simone opened her first USA store in Soho, New York. The store features Simone’s
signature furnishings as well as art pieces by Ren Ri, Robert Rauschenberg and Louise Bourgeois. The
interiors reflect the continued inspirations of art, nature, family, Ireland, Asia as well as working with USA
based artists..
Simone works on seasonal imagery and produces limited edition printed books featuring this and the works of
collaborators and inspirations. Simone has worked with Jacob Lillis, Eoin McLoughlin, Colin Dodgson, Louise
Bourgeois, Perry Ogden, Niall O’Brien, Roni Horn and Jackie Nickerson for these books.
For SS17 Simone worked with Jackie Nickerson to shoot imagery on location in Zambia. The photos were then
picked up as campaign imagery in titles such as, Wallpaper*, The Gentlewoman and Self Service.