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Magazine SEA 3.5 Edition - Global Solar Technology

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Morgan is a University of Toronto engineering graduate with a<br />

specialty in optics and a life-long fascination with solar power,<br />

heightened by service in the Democratic Republic of Congo with<br />

Médecins Sans Frontières as a hospital administrator.<br />

“In Africa, I saw how a lack of access to electricity and to<br />

affordable energy in general was a barrier to development and<br />

better lives for the people there,” says Morgan. “At the same time,<br />

I knew that a tremendous amount of energy from the sun is simply<br />

wasted on the ground. I felt that solar power’s technical problems<br />

were soluble.<br />

“Economical solar power is more than just liberating us from<br />

fossil fuels and delivering clean energy. It’s also an opportunity to<br />

provide less expensive energy that will take millions of people out<br />

of darkness. It’s a force for positive change.”<br />

After leaving Africa, Morgan started studying photovoltaics<br />

on his own. Within months he began securing patents for his<br />

unique way of concentrating sunlight. Morgan had developed a<br />

special opticlens that catches incoming light and directs it in a<br />

concentrated form to a high-efficiency solar cell.<br />

The lens and accompanying system is so powerful that the<br />

energy efficiency rate is 25 per cent, almost double the industry<br />

standard of about 14 per cent.<br />

Morgan’s groundbreaking discovery attracted the attention<br />

of American Asif Ansari, a legend in the solar power industry.<br />

Among Ansari’s 20 start-up successes in the cleantech and<br />

aerospace industries were four in solar energy. Once, he persuaded<br />

Google to invest US$10 million in one of his ventures, e<strong>Solar</strong> Inc.,<br />

a California-based solar thermal technology powerhouse. When<br />

Ansari last year examined first hand, what Morgan <strong>Solar</strong> had<br />

achieved, he agreed readily to move to Toronto and takeon the<br />

company’s reins. “When I saw what they had achieved,” recalls<br />

Ansari, “I knew they were onto something, that this could be a<br />

real game-changer.”<br />

Ansari brought immediate international credibility to the<br />

small start-up. About the same time, Morgan <strong>Solar</strong> landed a second<br />

major investment from Iberdrola, Spain’s major energy company<br />

and a global leader in alternative energy. And last November, North<br />

American energy-delivery powerhouse Enbridge Inc. invested $10<br />

million in Morgan <strong>Solar</strong>, its first investment in solar technology.<br />

But Morgan <strong>Solar</strong> has even more than scientific leadership,<br />

much of it developed in collaboration with a lab at the University<br />

of Ottawa that sets it apart from the pack. For its smaller – and<br />

more efficient– Sun Simba solar panels, the company sought and<br />

found cheaper materials that worked as well or better than those<br />

used by competitors. And it rejected a customized manufacturing<br />

process for injection moulding commonly used to produce auto<br />

parts and televisions.<br />

Explains Morgan: “We are producing solar energy cheaper<br />

through vastly lower raw material costs, and the panels can be made<br />

through simple, automated processes at existing manufacturing<br />

facilities.”<br />

Another Morgan <strong>Solar</strong> advantage down the road – the<br />

panels are fully recyclable after their 20-year lifespan.<br />

Today, the company is focusing its sales efforts on large<br />

companies that have a major energy stake. It expects to announce<br />

a flurry of contracts throughout 2012, beginning in the spring<br />

and summer. Morgan says the company’s first customers will be<br />

outside Canada in jurisdictions where there are no subsidies for<br />

solar power. “We can stand on our own,” he says.<br />

Eventually, Morgan <strong>Solar</strong> wants to capture the consumer<br />

market. Declares Morgan: “We want to be on every roof top where<br />

the sun shines.”<br />

www.morgansolar.com<br />

www.globalsolartechnology.com<br />

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