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PERSPECTIVES ON THE EVOLUTION OF THE AUTOMOBILE ...

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Automotive Industry in China<br />

b) New Technology cars<br />

There are two Chinese companies pushing strong for the development of hybrid cars<br />

that could be exported worldwide: BYD and Chery.<br />

BYD launched the F3DM, a hybrid car, on December 15, 2008. In fact it is a<br />

“combination of EV (electric vehicle mode) and HEV (hybrid electric vehicle mode)”<br />

or a plug-in hybrid electric vehicle (PHEV) that can be recharged on an ordinary<br />

electricity outlet. The particularity or competitive advantage of this car is that it does<br />

not depend on a professional charging station. The founder and chairman of BYD<br />

said at the launch ceremony in Shenzhen that the company plans to sell the DM cars<br />

(F3DM, F6DM) in North America and Europe in 2 – 3 years.<br />

Figure 34. e6 BYD electric car.<br />

Wang Gang, China’s Minister of Science and Technology said in a weekend<br />

conference in Tianjin that “the country plans to expand investment in developing fuel<br />

efficient, hybrid and electric vehicles in the short-and mid-term and fuel cell vehicles<br />

in the long-term.” He also added that “speeding up the commercialization process of<br />

fuel efficient and new energy vehicles will be a primary task for China’s auto<br />

industry” 25 .<br />

1.3 Perspectives of consolidation in the industry<br />

In this chapter, first we will summarize the government plans to revitalize the<br />

automotive industry in China to overcome the current recession and to build big local<br />

companies able to compete in the global market. Secondly, we will review which are<br />

the expected mergers and acquisitions among the Chinese automobile manufacturers.<br />

a) Government plans to enhance the industry<br />

At the end of 2008, Chinese government announced a plan for “revitalizing and<br />

adjusting China’s automotive industry” because it is expected to be one of the pillars<br />

in the Chinese economy:<br />

In April 2009, the government was expected to announce new policies to<br />

stimulate the automobile financing.<br />

25 China Automotive Review December 2008.<br />

Port of Barcelona Chair of Logistics 36

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