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Cer Magazine International n.20 - Tilmar Ceramics

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10 <strong>Cer</strong> <strong>Magazine</strong><br />

SICIS OPENS<br />

showroom in Chicago<br />

On 4 October Sicis will be<br />

opening a new showroom<br />

in Chicago which<br />

will join the existing three in<br />

New York, Milan and Dubai.<br />

The “Materials Marketing”<br />

building extends over more than<br />

300 square metres, making the<br />

Sicis exhibition an authentic<br />

“Shop within a shop”. The<br />

space is divided into three<br />

sections: the entrance gallery<br />

with the Neoglass, Mirror and<br />

Bathtub collections; the central<br />

section characterised by<br />

the back-lit Flower Power<br />

Mosaic collection panels; and<br />

the rest of the shop which<br />

showcases the Marble natural<br />

stone collection, the mosaicclad<br />

dummies, Metallismo<br />

Posh Pix and the many varied<br />

Sicis collections. Further<br />

showrooms are to be opened<br />

in the US in the near future.<br />

CASALGRANDE PADANA<br />

“PERCORSI IN CERAMICA”<br />

Issue number 15 of the Casalgrande Padana company magazine<br />

contains news and analysis on this leading ceramic company’s<br />

activities and initiatives in the field of porcelain tile production. It<br />

gives extensive coverage to the Creative Centre, the<br />

multifunctional facility in direct<br />

contact with the factory that<br />

combines creativity, communication,<br />

technical information,<br />

production and design.<br />

Further news items covered in<br />

the latest issue include the<br />

acquisition of Riwal <strong>Cer</strong>amiche<br />

(giving Casalgrande Padana a<br />

total capacity of 35 million<br />

sq.m in six different production<br />

facilities), the Premio Impresa<br />

Ambiente award for the<br />

category of “Best Management<br />

for Sustainable<br />

Development” and the Grand<br />

Prix 2005-2006 award<br />

ceremony held on 18 May in<br />

the splendid setting of Palazzo<br />

Vecchio in Florence.<br />

THE NEW<br />

MULTIFUNCTIONAL<br />

“CREATIVE CENTRE”<br />

<strong>Cer</strong>amica Del Conca<br />

group member company<br />

<strong>Cer</strong>amiche Pastorelli has<br />

won a prestigious new<br />

order. The company from<br />

Savignano sul Panaro<br />

(province of Modena, Italy)<br />

will supply ceramic tiles for<br />

the ten Volvo showrooms in<br />

Holland, the first of which<br />

has already been completed<br />

at Best with 60x60 cm<br />

“Quarz Design Fumé” tiles<br />

covering a total surface area<br />

of 3000 sq.m. The same<br />

series of tiles will also be<br />

used for the floor covering<br />

CAESAR EVENT 2007<br />

news<br />

PASTORELLI TILES FOR THE<br />

VOLVO SHOWROOMS IN HOLLAND<br />

in the other Volvo showrooms.<br />

The work on the last showroom<br />

will be completed by mid<br />

2008. Pastorelli reported a<br />

turnover of 43.6 million euro in<br />

2006 and employs 180 people.<br />

aesar Event 2007”, the opening of the new <strong>Cer</strong>amiche<br />

“CCaesar branch in Spezzano di Fiorano Modenese, will<br />

be held on 3 and 4 October during <strong>Cer</strong>saie. The constant<br />

modernisation of the production facility and the opening of<br />

new administrative and commercial spaces capable of hosting<br />

events demonstrates Caesar’s intention to invest resources to<br />

foster meetings with professionals, architects and buyers. The<br />

guests at the inaugural event, including Caesar’s customers,<br />

partners and local authorities, will enjoy an evening during<br />

which atmosphere,<br />

lifestyle and shared<br />

sensations will be the<br />

key elements of a<br />

fashionable<br />

environment.<br />

MAJORCA OPTS FOR TRENDSETTING<br />

The combination of<br />

“fashion and design” is<br />

increasingly seen as a<br />

symbol of Italian qualities<br />

worldwide, while “lifestyle”<br />

is a leading value within the<br />

Italian social context. The<br />

Majorca group has chosen<br />

to follow or if possible preempt<br />

this trend by<br />

undertaking a new product<br />

study based on an analysis of<br />

fashions and experience<br />

gained in “trendsetting”<br />

courses. For this purpose<br />

Majorca has turned to Andrea<br />

Leonardi, a professional<br />

specifically trained in<br />

trendsetting who has led the<br />

company in search of new<br />

trends, the results of which will<br />

be unveiled at <strong>Cer</strong>saie 2007.

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