Brand standards manual - Memorial University of Newfoundland
Brand standards manual - Memorial University of Newfoundland
Brand standards manual - Memorial University of Newfoundland
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116-668-05-13<br />
For more information<br />
on brand <strong>standards</strong>,<br />
please contact<br />
MarKetInG<br />
& CoMMUnICatIons<br />
709 864 6706<br />
marcomm@mun.ca<br />
Copyright @2013 Marketing & Communications<br />
taBle <strong>of</strong> Contents<br />
a MessaGe froM tHe PresIdent ....................................... 4<br />
aBoUt VIsUal IdentItY ............................................................ 7<br />
oUr loGo....................................................................................... 11<br />
taGlIne ............................................................................................ 27<br />
addItIonal eleMents ........................................................... 31<br />
tYPoGraPHY ................................................................................ 39<br />
statIonerY .................................................................................... 47<br />
ColoUr Palette ......................................................................... 63<br />
PHotoGraPHY ............................................................................. 75<br />
teMPlates ..................................................................................... 81<br />
PrInt and WeB aPPlICatIons ............................................ 89<br />
lICensInG, tradeMarKs and MerCHandIse ............ 97<br />
CereMonIal MarK ................................................................. 103<br />
3
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