Only the best for - Wallenius Wilhelmsen Logistics
Only the best for - Wallenius Wilhelmsen Logistics
Only the best for - Wallenius Wilhelmsen Logistics
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
“<br />
If <strong>the</strong>re are any similarities between being an<br />
off-shore skipper on a professional regatta<br />
boat and <strong>the</strong> CEO role? Definitely. For me it’s<br />
all about passion. You really have to believe in<br />
what you are doing. I know sailing, but I know<br />
a lot about organising teams as well. And I really love<br />
this sport.”<br />
Knut Frostad meets Venture in <strong>the</strong> headquarters of<br />
<strong>the</strong> Volvo Ocean Race, in Whiteley right<br />
outside Southampton. The Solent and<br />
Hamle marina is just nearby, but <strong>for</strong><br />
Frostad and his team of approximately<br />
30 professionals <strong>the</strong>re is little time to<br />
enjoy <strong>the</strong> sea, wind and sun. He admits<br />
he will miss being out at sea during <strong>the</strong><br />
race. But at <strong>the</strong> same time he knows how<br />
demanding it is.<br />
“To participate in <strong>the</strong> Volvo Ocean<br />
race is equivalent to top-level athletics.<br />
The boats are bigger than ever, 70 feet<br />
long. Whereas we had spinnakers of on<br />
average 350 square metres on <strong>the</strong> old Volvo V60s, <strong>the</strong><br />
new ones are over 500 square metres. With a crew of<br />
just 10 people, <strong>the</strong>re will barely be any sleep. Professional<br />
sailing on this level is a combination of brilliant<br />
brains, tactics and good physical health,” says<strong>the</strong> CEO<br />
in charge. No wonder <strong>the</strong> slogan <strong>for</strong> <strong>the</strong> race is “Life at<br />
<strong>the</strong> extreme”.<br />
“ I am very<br />
confident<br />
that we have<br />
<strong>the</strong> <strong>best</strong><br />
logistics<br />
partner <strong>for</strong><br />
<strong>the</strong> race”<br />
<strong>the</strong> VolVo oCeAn rACe 2008/2009 is quite different<br />
from <strong>the</strong> previous races. There are a lot of new ports<br />
and as many as nine sailing legs. The race starts in Alicante,<br />
Spain on <strong>the</strong> 11th October and has <strong>the</strong> following<br />
ports of call: Cape Town (South Africa), Kochi (India),<br />
Singapore, Qingdao (China), Rio De Janeiro (Brazil),<br />
Boston (US), Galway (Ireland), Go<strong>the</strong>nburg and<br />
Stockholm (Sweden) and St. Petersburg (Russia). The<br />
longest leg – from China to Brazil – is 12,300 nautical<br />
miles, <strong>the</strong> longest ever.<br />
“On that particular leg, <strong>the</strong> crew and boats will<br />
experience winter, spring, summer and autumn all in<br />
one voyage. It’s a big challenge,” says Frostad.<br />
<strong>Wallenius</strong> <strong>Wilhelmsen</strong> <strong>Logistics</strong> (WWL) is <strong>the</strong><br />
MEET KNUT MAURiTz FROSTAd<br />
Title: ceo Volvo ocean<br />
race<br />
Nationality: norwegian<br />
Place of residence: oslo,<br />
but <strong>for</strong> <strong>the</strong> time being southampton<br />
Background: Professional<br />
sailor, graduated from <strong>the</strong><br />
norwegian school of management<br />
Bi.<br />
Merits: four time participant<br />
in <strong>the</strong> Volvo ocean race.<br />
official logistics partner <strong>for</strong> <strong>the</strong> Volvo Ocean race<br />
2008/2009. That means moving more than 100 containers<br />
between each leg with all that is needed <strong>for</strong> building<br />
<strong>the</strong> Race Villages in port, in addition to essential<br />
race equipment and promotional supplies <strong>for</strong> <strong>the</strong> race<br />
organisation and <strong>the</strong> participating syndicates.<br />
“WWL was an obvious choice <strong>for</strong> us, with <strong>the</strong>ir<br />
global logistics network. As official partner WWL has<br />
demonstrated great knowledge and skills,<br />
and I am very confident that we have <strong>the</strong> <strong>best</strong><br />
logistics partner <strong>for</strong> <strong>the</strong> race,” says Frostad.<br />
During <strong>the</strong> conversation he reveals strong<br />
ties to WWL, a relationship that goes all <strong>the</strong><br />
way back to 1995 when he was founder and<br />
director of <strong>the</strong> Innovation Kvaerner team,<br />
sponsored by <strong>Wilhelmsen</strong> Lines.<br />
“I am impressed with <strong>the</strong> way WWL emphasises<br />
values and human resources within<br />
<strong>the</strong> organisation, at <strong>the</strong> same time being extremely<br />
professional in handling customer<br />
relations. WWL knows if you take care of <strong>the</strong><br />
inside of an organisation, <strong>the</strong> inside will take care of<br />
<strong>the</strong> outside,” says Frostad.<br />
he is Also A keen advocate of <strong>the</strong> keen relationship<br />
between <strong>the</strong> race organisers and international shipping<br />
to protect and improve <strong>the</strong> marine environment. For<br />
<strong>the</strong> first time ever, <strong>the</strong> participating crews and teams<br />
will take water samples during <strong>the</strong> course track. And<br />
with equipment and expertise from <strong>Wallenius</strong> Water<br />
and WWL, <strong>the</strong> biomass in <strong>the</strong> world oceans will be<br />
analysed to explore <strong>the</strong> invasive species problem linked<br />
to ballast water.<br />
“I am very exited about this project, and looking<br />
<strong>for</strong>ward to see <strong>the</strong> results. As sailors we have a large<br />
knowledge of meteorology and <strong>the</strong> use of wind, which<br />
<strong>the</strong> shipping industry can benefit from. I am convinced<br />
that in <strong>the</strong> future, wind will be part of <strong>the</strong> propulsion<br />
also <strong>for</strong> commercial vessels,” Frostad states.<br />
During his many voyages he has seen a lot of plastics<br />
floating in <strong>the</strong> oceans. However, apart from <strong>the</strong><br />
visual pollution, he finds it hard to judge <strong>the</strong> state of<br />
health of <strong>the</strong> world’s blue waters.<br />
Being a professional sailor takes its toll. It’s hard to<br />
maintain relations with good childhood friends and a<br />
family of his own is still on <strong>the</strong> horizon. Still he has no<br />
regrets:<br />
“All in all I have gained a lot more than I have sacrificed.<br />
I have friends in all parts of <strong>the</strong> world. And I have<br />
had experiences at sea that I will remember <strong>for</strong>ever.<br />
There is a tranquillity and different pace out <strong>the</strong>re that<br />
you do not experience on shore. I am taken by <strong>the</strong> sea,<br />
but think I have been very lucky.”<br />
knut frostad,<br />
ceo, volvo<br />
ocean race<br />
VENTURE 3 2008 13