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the event. ‘What’s Your Accent? Lead
Technology and Accent Services -
Customised Services to Realise Client
Objectives’ is his hot topic and he
will be examining the fine details
brought forth by accents that make
a product or service truly unique
and effective. The seminar promises
to help you discover the difference
between accent and lead technology,
purchasing strategies, how to layer
technology together to maximise your
results, and how to create unique one
of a kind skincare services.
Award-winning salons from all
over the UK will be at the Olympia
Beauty to offer advice, demonstrate
techniques and talk about the latest
innovations and the biggest trends
for the year ahead. There will also
be product launches and exclusive
giveaways. Helen É Cosmetics will
be offering goody bags containing
make-up from their current range for
just £10. With products worth over
a total of £40, the goody bags are
a real bargain so get there early and
make sure you grab one.
Manufacturers will be there too,
including Pure Green who are a
manufacturer of natural cosmetic
products. With over 20 years
experience in the formulation of plantbased
cosmetics, their proven recipes
are respected throughout the industry,
giving them the capability to bring
your product ideas from the drawing
board onto retail shelves.
Suppliers will also be at Olympia
Beauty, including The Carlton Beauty
and Spa Group - your one stop shop
for quality beauty and spa equipment.
They distribute their premium quality
products to beauty salons, colleges
and spas in the UK, Europe and all
over the world. Stop by their stand
and they’ll be happy to discuss your
requirements. Other top suppliers
will include REM Furniture who are
thrilled to be launching their brand
new Beauty Furniture range. Offering
a comprehensive range of specially
developed foot care equipment,
reception area furniture and a new
bespoke fitted furniture service, they
will be happy to discuss all your
salon needs, so drop by their stand
and pick up the new REM Beauty
& Spa brochure. Looking for new
uniforms for your salon? Buttercups
Uniforms will be at Olympia Beauty to
showcase their latest collection. With
flattering designs, easy to maintain
fabrics and a great ‘buy two, get a
third free’ deal, Olympia Beauty is the
perfect place to get your team kitted
out.
There is only one place you need to
look to keep up to date with all the
latest news in the beauty industry -
find Olympia Beauty on Facebook
for up to the minute information on the
big event, what’s happening in the
beauty world, as well as top celebrity
gossip. ‘Like’ the page, spread the
word and watch out for exciting
competitions! With all this and so
much more, Olympia Beauty is not to
be missed. Registration is now open
so sign up by simply visiting www.
olympiabeauty.co.uk to book your
free ticket. Be inspired by the world’s
greatest beauty professionals and
ignite your passion for the beauty
industry at Olympia Beauty!
The Competitions
The most talented, creative
and inspiring people in
the beauty industry will be
travelling from all over the
world to attend Olympia
Beauty and to take part in a
brand new competition that
will test 100 make-up artists
to their limit.
The Art of Make-Up Competition,
sponsored by Airbase, will take
place over the course of the two
days and it is open to students and
professional make-up artists. The
first day of the competition will be
based on a Grecian Goddess theme
and the top twenty competitors
will be asked to return for day two,
when they will be given a variety
of settings and themes designed to
make them think on their feet and test
their creativity. The entrants will be
competing for two prestigious titles
- Best Newcomer 2012 and Junior
Make-Up Artist of the Year 2012.
The Best Newcomer Award will be
for those in current education or those
who have graduated or completed
education within twelve months of
the competition. The Junior Make-Up
Artist of the Year Award will be for
those who are practising professional
make-up artistry with a maximum of
five years experience. The prizes
are incredible, with a total of over
£10,000 worth of prizes up for grabs!
The third prize winner will be taking
home a professional make-up kit to
the value of £1000, the second prize
winner will receive a professional
make-up kit to the value of £2000,
and the first prize winner will scoop
education and training vouchers to
the value of £5000! As if that wasn’t
enough, all winners will have their
work published in FACEON!
Olympia Beauty is delighted to
appoint celebrity make-up artist,
Louise Page as Head Judge of The
Art of Make-Up Competition. Louise
has a wealth of experience working
in film, fashion and the music industry
so she was the natural choice to judge
this exciting competition. Her film
work includes Troy starring Brad Pitt
and The Bridget Jones Diaries starring
Renee Zellweger among many, many
more. She was Head Creative at
Universal Records for the Brit Awards
and has worked at prestigious events
such as the NTA Awards, the Golden
Globes and the Oscars. Given her
extensive knowledge, experience and
creative flair, the competitors will have
to work hard to impress her! Louise
and the rest of the judging panel will
be joined by the lucky winner of the
Airbase Talent Search Competition.
Head to the Olympia Beauty website
for further information about The Art
of Make-Up Competition, including
rules and regulations.
What’s more, Olympia Beauty
will play host to one of the biggest
nail competitions in the world
– The Nailympics London. Last
year’s event was a phenomenal
success, hundreds of students and
professionals competed in a range of
hotly contested categories and over
22,000 visitors were there to show
their support and get to top advice
from leading experts. This year The
Nailympics London is taking it up a
notch - their eighth annual competition
will be bigger and better than ever.
Providing an artistic atmosphere
where a beginner or seasoned
professional can test their skills against
the best competitors in the world, The
Nailympics London offers technicians
the chance to compete for ten trophies
and 96 medals. Each year, the
international judging panel reads like
a ‘who’s who’ of the nail industry and
this year will be no exception. It is not
only a great opportunity to compete
for a prestigious title, it also provides
a chance for nail technicians to form
valuable networks, to get top advice
from leading industry experts, and
to find out more about all the latest
products, treatments and services.
Using the latest gels, wraps and
polishes, as well as everything from
dried flowers, glitter, rhinestones,
3D stickers and crushed shells, you’ll
be surprised and inspired by the
incredible creativity and originality of
each entrant’s work. With celebrities
such as Jessie J, Rihanna and Lana
Del Ray sporting the pointed nail look
this season, nail professionals will be
on hand to give you the heads up on
what hot trends to look out for next
year. From spikey talons and double
dip two-tone manicures, to nude and
natural prim and proper manicures,
intricate patterns and reverse French
manicures, they’ll show you how to
create the looks you’ll love. To find out
more about The Nailympics London
visit www.olympiabeauty.co.uk. Be
inspired by the world’s greatest nail
technicians and ignite your passion
for the nail industry at The Nailympics
London!
For further press information on
Olympia Beauty, please contact
Jennifer Cramond at Alison Jameson
Consultants on 0131 621 7210 or
email jennifer@alisonjamesonpr.com