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IGT News - Social Gaming - IGT.com

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Network Systems <strong>News</strong><br />

Innovative Player Services Are Anything But Ordinary<br />

Player services will allow you to differentiate your<br />

property even more by delivering an enhanced customer<br />

experience that builds player loyalty. From fresh ideas like<br />

powerful new Bonusing functions, to incredible marketing<br />

and advertising offers, to exciting, new peer play and<br />

participation services – the opportunities be<strong>com</strong>e endless<br />

when you think about all the innovative applications that<br />

you will be able to add to your network.<br />

To optimize the player experience, you will deliver these<br />

services to your customers through a variety of interfaces<br />

like the sb Service Window, sb NexGen, displayenabled<br />

table games or even mobile devices.<br />

Getting Ready<br />

Installing sb NexGen is one of the first steps you can<br />

take towards offering exciting new player services. This<br />

interactive player <strong>com</strong>munications tool gives you the best<br />

of both worlds – the ability to extend the useful life of<br />

your current machine inventory, while providing greatly<br />

enhanced abilities to <strong>com</strong>municate promotional offers and<br />

Bonusing to your players. <strong>IGT</strong> is a pioneer in this space,<br />

with over a decade of experience providing advanced<br />

player <strong>com</strong>munication tools to the industry.<br />

The award-winning Service Window is an innovation in<br />

player <strong>com</strong>munications that allows you to interact with<br />

your players right at the game.<br />

28<br />

The award-winning Service Window is <strong>IGT</strong>’s next<br />

innovation in player <strong>com</strong>munications that allows you to<br />

interact with your players right at the game. And, because<br />

the Service Window is located in the main game screen,<br />

your players will enjoy optimal viewing of your branded<br />

service offerings. The Service Window is built on open<br />

protocols, making it possible for all vendors to provide this<br />

solution. All <strong>IGT</strong> AVP ® games are Service Window-capable.<br />

Differentiate your property by delivering targeted services<br />

that build player loyalty, right at the machine. Give them<br />

the kind of value, entertainment, and customer experience<br />

they will never forget.

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