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An Organizational Approach to the Design of Patent Law

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6 VERTINSKY FINAL_JAD (DO NOT DELETE) 2/27/2012 2:20 PM<br />

2012] AN ORGANIZATIONAL APPROACH 217<br />

havior in a way that can inform effective rule design. 17<br />

Adopting this way <strong>of</strong> thinking about patent law can improve<br />

policy decisions in significant ways. First, if patent policy<br />

is specifically designed <strong>to</strong> respond <strong>to</strong> flaws in human decision<br />

making, such as limited information and opportunism, it will<br />

be more robust in addressing <strong>the</strong>se flaws. By placing decisionmakers<br />

at <strong>the</strong> center <strong>of</strong> <strong>the</strong> analysis and recognizing <strong>the</strong> different<br />

mechanisms through which rules both influence and are influenced<br />

by human behavior, this approach can identify and<br />

encompass a broader range <strong>of</strong> functions for patents, including<br />

those <strong>of</strong>ten overlooked or ignored. 18<br />

Second, <strong>the</strong> organizational approach focuses specifically on<br />

how <strong>to</strong> align patent policy more closely with broader innovation<br />

goals. 19 By providing a commonality <strong>of</strong> purpose, that <strong>of</strong> using<br />

economic organization <strong>to</strong> increase innovation, this approach<br />

provides a way <strong>of</strong> mapping patent policy more readily in<strong>to</strong> <strong>the</strong><br />

areas <strong>of</strong> concern in national innovation policy. 20 For example,<br />

patent laws can be evaluated <strong>to</strong> determine whe<strong>the</strong>r <strong>the</strong>y facilitate<br />

or hinder clustering, public-private partnerships, and o<strong>the</strong>r<br />

types <strong>of</strong> arrangements that are <strong>the</strong> focus <strong>of</strong> current national<br />

innovation strategies. Moreover, once <strong>the</strong> value <strong>of</strong> patents <strong>to</strong><br />

national innovation objectives can be demonstrated, political<br />

17. The dangers <strong>of</strong> including <strong>to</strong>o much, as opposed <strong>to</strong> <strong>to</strong>o little, context in<br />

<strong>the</strong> analysis <strong>of</strong> legal rules is clear. See Eric A. Posner, Economic <strong>An</strong>alysis <strong>of</strong><br />

Contract <strong>Law</strong> After Three Decades: Success or Failure?, 112 YALE L.J. 829,<br />

838–39 (2003) (arguing that <strong>the</strong> economic analysis <strong>of</strong> contract law fails because<br />

<strong>of</strong> its indeterminacy). New Institutional Economics has been relatively<br />

successful in <strong>the</strong> development <strong>of</strong> analytical <strong>to</strong>ols that capture and examine<br />

empirical regularities, moving between observation and abstraction.<br />

18. Examples include transformative effects on potential entrepreneurs<br />

and expressive functions that reflect and encourage norms <strong>of</strong> information<br />

sharing or retention. Timothy R. Holbrook, The Expressive Impact <strong>of</strong> <strong>Patent</strong>s,<br />

84 WASH. U. L. Rev. 573, 575–76 (2006).<br />

19. Ted Sichelman makes <strong>the</strong> interesting point that <strong>the</strong> current system <strong>of</strong><br />

private law damages for patent infringement is inconsistent with a public law<br />

goal <strong>of</strong> using patents <strong>to</strong> increase innovation. He argues that patent law remedies<br />

should be designed <strong>to</strong> promote <strong>the</strong> types <strong>of</strong> levels <strong>of</strong> innovation that are<br />

most beneficial <strong>to</strong> society instead <strong>of</strong> being used <strong>to</strong> compensate for private<br />

wrongs inflicted on private parties. Ted Sichelman, Purging <strong>Patent</strong> <strong>Law</strong> <strong>of</strong><br />

Private <strong>Law</strong> Remedies, 4–5 (2011) (unpublished working paper), available at<br />

http://www.law.stanford.edu/display/images/dynamic/events_media/Ted%20Si<br />

cheman%20%20Purging%20<strong>Patent</strong>%20<strong>Law</strong>%20<strong>of</strong>%20Private%20<strong>Law</strong>%20Rem<br />

edies.pdf. I also argue that patent law should be designed in light <strong>of</strong> innovation<br />

outcomes, and suggest that one way <strong>to</strong> do this is <strong>to</strong> make <strong>the</strong> organization<br />

<strong>of</strong> innovation <strong>the</strong> central focus <strong>of</strong> patent policy.<br />

20. See Barnett, supra note 9; see also Robert P. Merges, supra note 15, at<br />

1516.

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