24.07.2013 Views

MBA Catalog - graduate studies at assumption college

MBA Catalog - graduate studies at assumption college

MBA Catalog - graduate studies at assumption college

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

16<br />

M A S T E R O F B U S I N E S S A D M I N I S T R AT I O N C O U R S E D E S C R I P T I O N S<br />

F O U N D A T I O N C O U R S E S<br />

M B A 5 5 0 - L A N G U A G E O F B U S I N E S S I<br />

<strong>MBA</strong>550A Accounting Module – The Accounting module<br />

will provide students with an overview of financial accounting.<br />

It will introduce accounting concepts and terminology,<br />

with a focus on the cre<strong>at</strong>ion of financial st<strong>at</strong>ements. Students<br />

will learn how to analyze corpor<strong>at</strong>e annual reports as well as<br />

ethical issues.<br />

<strong>MBA</strong>550B Management Module - The goal of the<br />

Management module is to familiarize the student with wh<strong>at</strong><br />

we know about how organiz<strong>at</strong>ions function and how people<br />

behave in them; and to encourage applic<strong>at</strong>ion of this knowledge<br />

to management challenges.<br />

M B A 5 5 1 - L A N G U A G E O F B U S I N E S S I I<br />

<strong>MBA</strong>551A Economics Module – The Economics module<br />

will provide an overview of micro-and macro economics<br />

with an emphasis on the practical applic<strong>at</strong>ion of economic<br />

thought and theory to current n<strong>at</strong>ional and intern<strong>at</strong>ional<br />

economic activities.<br />

<strong>MBA</strong>551B Marketing Module – The Marketing module is<br />

designed to develop the knowledge and skills needed to<br />

understand the role of marketing within the framework of an<br />

organiz<strong>at</strong>ion. Using an analytical and decision-making<br />

approach, students will learn to apply the concepts of marketing<br />

segment<strong>at</strong>ion, and the marketing mix, to the marketing<br />

of products and services within the dynamics of the business<br />

environment.<br />

M B A 5 5 2 – T O O L S O F B U S I N E S S I<br />

<strong>MBA</strong>552A St<strong>at</strong>istics Module - The St<strong>at</strong>istics module is<br />

designed to familiarize students with basic concepts in st<strong>at</strong>istics<br />

th<strong>at</strong> will enable them to understand m<strong>at</strong>erial they read<br />

and research th<strong>at</strong> is st<strong>at</strong>ed in the terminology of st<strong>at</strong>istics. In<br />

doing so, students will learn the basic underlying concepts<br />

associ<strong>at</strong>ed with descriptive st<strong>at</strong>istics, d<strong>at</strong>a arrays, measures of<br />

variability, and the inferential st<strong>at</strong>istics most commonly used<br />

in business and found in business liter<strong>at</strong>ure.<br />

<strong>MBA</strong>552B Finance Module – The module in Finance is<br />

designed to provide students with a review of key financial<br />

management concepts so th<strong>at</strong> they are fully prepared for<br />

more advanced topics in the <strong>MBA</strong> program.The objective is<br />

to ensure each student’s familiarity with the language and<br />

resources of financial management so th<strong>at</strong> they have a solid<br />

understanding of financial management’s role in the business<br />

environment.<br />

M B A 5 5 3 – T O O L S O F B U S I N E S S I I<br />

<strong>MBA</strong>553A Quantit<strong>at</strong>ive Methods Module - This module<br />

provides an overview of essential and practical techniques<br />

th<strong>at</strong> have been used to solve management problems. It offers<br />

the opportunity to apply m<strong>at</strong>hem<strong>at</strong>ical models and tools to<br />

the analysis of business problems and management decision<br />

making. The course focuses on optimiz<strong>at</strong>ion models.<br />

<strong>MBA</strong>553B Simul<strong>at</strong>ion Module - This capstone module provides<br />

an opportunity for students to apply business theory<br />

and principles in an actual, competitive environment cre<strong>at</strong>ed<br />

through computer simul<strong>at</strong>ion. Students will oper<strong>at</strong>e a business<br />

via computer simul<strong>at</strong>ion. Students will oper<strong>at</strong>e a business<br />

through seven business periods, making all business<br />

decisions in competition with other students in the class.<br />

Students will prepare business plans and annual reports, and<br />

analyze business results. A final audit report will assess the<br />

business performance and student learning.<br />

F U N C T I O N A L C O R E C O U R S E S<br />

M B A 6 0 0 - B U S I N E S S E T H I C S<br />

This course combines a theoretical analysis of moral principles<br />

and models for ethical decision making with a discussion<br />

of their practical applic<strong>at</strong>ion to business life in the 21st<br />

century. Guest lecturers, case <strong>studies</strong>, class discussion, and<br />

group projects and present<strong>at</strong>ions all contribute to an examin<strong>at</strong>ion<br />

of the relevant issues. This course recognizes<br />

Assumption College’s commitment to teaching ethics across<br />

the <strong>MBA</strong> curriculum and is designed to provide a framework<br />

for the further discussion of ethical issues th<strong>at</strong> will arise in<br />

subsequent courses.<br />

Prerequisite: None 3 credits<br />

<strong>MBA</strong>601 - HUMAN & ORGANIZATIONAL BEHAVIOR<br />

This course utilizes a systems approach to human and organiz<strong>at</strong>ional<br />

behavior. It focuses on the following types of<br />

behavior: individual, small group, inter-group, and total<br />

organiz<strong>at</strong>ion. Special emphasis is placed on personnel systems,<br />

group cohesiveness, leadership, and the change process<br />

as relevant to the socio-technical system of any organiz<strong>at</strong>ion.<br />

The course also examines selected issues in managerial<br />

behavior. Prerequisite: None 3 credits<br />

M B A 6 0 2 - M A R K E T I N G S T R A T E G Y D E V E L O P M E N T<br />

This course is designed to help students integr<strong>at</strong>e their knowledge<br />

of marketing into applied str<strong>at</strong>egy for the firm as a whole.<br />

It requires cre<strong>at</strong>ive thinking and problem solving applied to<br />

analysis of situ<strong>at</strong>ions as presented in cases and contemporary<br />

articles. The course covers the marketing concept, target market<br />

identific<strong>at</strong>ion, market research, consumer behavior and<br />

psychographics, product development, pricing, sales, promotion,<br />

distribution, intern<strong>at</strong>ional marketing, and comprehensive<br />

str<strong>at</strong>egy development. Prerequisite: <strong>MBA</strong>551B 3 credits

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!