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Enterprise Architecture Executive Handbook - U.S. Coast Guard

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Communication & Outreach<br />

Effective communication and outreach help to ensure that<br />

individuals and departments throughout the USCG have<br />

access to CGEA information and understand how to use it<br />

to make informed decisions. As a result, communication<br />

and outreach help to maximize the value of CGEA. In<br />

support of the CGEA Program’s dedication to<br />

information transparency, the team regularly<br />

communicates with stakeholders.<br />

Some typical CGEA communication activities include:<br />

• Briefings to USCG senior managers, leaders, and<br />

executives<br />

• Regular updates to the CGEA Web site:<br />

http://cgea.uscg.mil<br />

• Publication and distribution of the CGEA <strong>Executive</strong> <strong>Handbook</strong><br />

• Coordination of the EAB across all USCG organizations<br />

• Informative articles in USCG publications (i.e. The <strong>Coast</strong> <strong>Guard</strong> Magazine)<br />

• Individual meetings with CGEA partners and stakeholders<br />

• Weekly activity reports to the USCG CIO<br />

CGEA Communications Plan<br />

This coming year the CGEA team plans to develop a strategic communications plan for the CGEA<br />

program to ensure that the program delivers accurate, consistent, and timely information that meets<br />

stakeholder needs. The plan will outline the objectives of CGEA communication and outreach, identify<br />

stakeholders and their information needs, and outline specific communication strategies and tactics to<br />

meet those needs. As a living document, the CGEA team will revisit and update the communications plan<br />

with each release to ensure that it reflects changing stakeholder needs.<br />

33<br />

Figure 17: CGEA at the 2007 Innovation Expo

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