Common all Versions - GfK MRI

More documents

Recommendations

Info

$more children enjoy math than reading & writing - GfK MRI$

SC20B (ASK EVERYONE) (SHOW CARD 20B) 36O. Which of the following broadcast TV networks have you watched in the past 30 days since (DATE)? (IF ANY BOX CHECKED IN COL. O, ASK:) 36P. About how many hours have you watched (NETWORK) in the past 7 days? NAME OF TV NETWORK Col. O Watched Past 30 Days Col. P Hours Watched Past 7 Days ABC (1) □ (11-12) CBS (2) □ (13-14) CW (3) □ (15-16) FOX (4) □ (17-18) ION (5) □ (19-20) NBC (6) □ (21-22) PBS (7) □ (23-24) Other (SPECIFY) (8) □ (25-26) 2 5 7 8 IF NONE CHECKED IN COLUMN O, X HERE THEN SKIP TO Q. 37A END C 25 D SC21 SC21 OUTDOOR TRAVEL (SHOW CARD 21) 37A. In the past 7 days, that is, the 7 days since last (TODAY’S DAY OF THE WEEK), how many miles did you personally travel in a town, city, or suburb as a driver or passenger in a car or truck? (CIRCLE ONE CODE IN COL. Q. 37A) (IF “NONE”, RECORD BELOW AND ASK Q. 37B) (IF “NONE” IN Q. 37A, ASK Q. 37B, OTHERWISE SKIP TO Q.37C) (CONTINUE WITH SHOW CARD 21) 37B. In the past four weeks, that is, the 30 days since (DATE), how many miles did you personally travel in a town, city or suburb, as a driver or passenger in a car or truck? 0 5 7 8 PAST 7 DAYS PAST 4 WEEKS Q. 37A Q. 37B Under 10 miles (1) 10-1 11-1 10-20 (2) -2 -2 21-35 (3) -3 -3 SKIP TO Q. 37C 36-50 (4) -4 -4 51-100 (5) -5 -5 101-150 (6) -6 -6 151-250 (7) -7 -7 Over 250 miles (8) -8 -8 ASK Q. 37B NONE (9) -9 -9 37C. The last time you rode in a car or truck, how many people including yourself were in it? 12- ______________________________ Number of People IF “ONE”, SKIP TO Q. 38A, OTHERWISE ASK Q. 37D (IF ANSWER TO Q. 37C IS > 1 ASK:) 37D. How many of these people were eighteen years of age or older? 13- ______________________________ Number of People (18 or older) There is No Question 38 27
SC25C&D (IF “YES” IN Q. 45D OR Q. 45F, ASK:) (SHOW CARD 25C AND CARD 25D) 45G. Here is a list of activities available on the Internet. Which, if any, of these activities did you do on the Internet in the last 30 days? (CIRCLE AS MANY AS APPLY) SC25E Visited a chat room (1) 16-1 Used e-mail (2) 2 Used instant messenger/IM (3) 3 Participated in online dating (4) 4 Made a purchase for personal use (5) 5 Made a purchase for business use (6) 6 Made personal or business travel plans (lodging, air travel, car rental, etc.) (7) 7 Played games online (8) 8 Downloaded a video game (9) 9 Used online gambling site (10) 0 Obtained financial information (11) X Tracked Investments/Traded stocks, bonds, or mutual funds (12) Y Paid bills online (13) 17-1 Obtained the latest news/current events (14) 2 Obtained sports news/information (15) 3 Obtained information for new or used car purchase (16) 4 Obtained information about real estate (for purchase or rental) (17) 5 Obtained medical information (18) 6 Obtained childcare or parenting information (19) 7 Looked for employment (Used classified listings) (20) 8 Looked for recipes (21) 9 Visited a TV network or TV show’s website (22) 0 Looked at TV listings online (23) X Looked up movie listings or show times (24) Y Listened to radio on the Internet (25) 18-1 Visited a radio station, radio program or radio personality’s website (26) 2 Downloaded music (27) 3 Downloaded podcasts/podcasting (28) 4 Downloaded a TV program (29) 5 Watched a TV program online (30) 6 Downloaded a movie (31) 7 Watched a movie online (32) 8 Watched other online video (33) 9 Visited online blogs (34) 0 Wrote an online blog (35) X Posted a comment or review on a blog, online forum, message or bulletin board (36) Y Made a phone call (37) 19-1 Uploaded or added video to website (38) 2 Shared photos through Internet website (39) 3 Sent an electronic greeting card (40) 4 Other (41) 5 (SHOW CARD 25E) 45H. In the last 30 days, which websites or search engines, if any, did you use to find other websites or information? (IF “DON’T KNOW” OR “NONE” IN Q. 45H, SKIP TO Q. 45J, OTHERWISE FOR EACH WEBSITE CIRCLED ASK Q. 45I) 45I. Did you visit (WEB SITE) yesterday? PAST 30 DAYS YESTERDAY Q. 45H Q. 45I YES NO AOL/AOL.com (1) 21-1 22-1 N Ask.com (2) 2 2 N Excite.com (3) 3 3 N Google.com (4) 4 4 N Lycos.com (5) 5 5 N Bing (formerly MSN/ Windows Live Search) (6) 6 6 N PAST 30 DAYS YESTERDAY Q. 45H Q. 45I YES NO Netscape.com (7) 23-7 24-7 N Yahoo.com (8) 8 8 N Other (9) 9 9 N None (10) 0 SKIP TO Don’t know X Q. 45J 31
Page 1 and 2: WAVE 62 This booklet highlights the
Page 3: SC19 SC19 PREMIUM CABLE CHANNELS (S
Page 7 and 8: SC28A-C (IF “YES” IN Q. 45D, AS
Page 9 and 10: SC42 (SHOW CARD 42) 90. What is the
Page 11 and 12: Page 9 HEALTH AND BEAUTY AIDS SANIT
Page 13 and 14: PERSONAL CARE, DIET AND BODY CARE P
Page 15 and 16: Page 17 PRESCRIPTION DRUGS/HEALTH A
Page 17 and 18: Page 19 CANDY CANDY (Regular or Kin
Page 19 and 20: BEVERAGES Page 22 IMPORTED DINNER/
Page 21 and 22: Page 27 AUTOMOTIVE/TRAFFIC REPORTS
Page 23 and 24: DOMESTIC TRAVEL Page 34 Have you pe
Page 25 and 26: FINANCIAL & INSURANCE Page 38 LIFE
Page 27 and 28: APPAREL Page 40 AMOUNT SPENT ATHLET
Page 29 and 30: Page 45 HOME IMPROVEMENTS & REMODEL
Page 31 and 32: VIDEO GAMES, MUSIC & OTHER AUDIO, B
Page 33 and 34: SPORTS EQUIPMENT/CLUBS/POLITICAL OU
Page 35 and 36: cellular/mobile PHONES Page 54 CELL
Page 37 and 38: YELLOW PAGES, overnight delivery, N
Page 39 and 40: PERSONAL VALUES Page 76 PERSONAL VA
Page 41 and 42: YOUR OPINION Page 78 We are interes
Page 43 and 44: YOUR OPINION Page 80 We are interes
Page 45 and 46: Page 91 FOOD NATURAL OR IMPORTED CH
Page 47 and 48: FOOD Page 96 Your Household: FROZEN
Page 49 and 50: FOOD/GROCERY SHOPPING Page 102 INST

Common all Versions - GfK MRI

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?