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discover the beauty of the Alpine<br />

Valley and the original way of life<br />

of its’ inhabitants. With people<br />

becoming increasingly aware of<br />

the importance of healthy living,<br />

summer guests frequently spent<br />

many weeks in the valley. They<br />

took advantage of the healing<br />

powers of the natural spring waters<br />

and therapeutic baths, as<br />

well as enjoying walks and mountain<br />

tours in the magnificent<br />

alpine surroundings. Only in the<br />

last few decades have guests<br />

from all over the world discovered<br />

this winter paradise. With<br />

the increasing popularity of winter<br />

sports, more and more ski<br />

regions have been established<br />

and further developed. Innumerable<br />

winter sports enthusiasts<br />

appreciate the high quality of<br />

sports facilities in the Zillertal<br />

Valley. Initially, most guests<br />

came from Germany and Vienna.<br />

Nowadays, Zillertal receives visitors<br />

from all EU countries as<br />

well as overseas, and is enjoying<br />

increasing popularity with Russian<br />

holidaymakers.<br />

Many guests have discovered<br />

the beauty of the mountains in<br />

summer in addition to the obvious<br />

attraction of winter, and<br />

enjoy the various exciting activities<br />

on offer during the warmer<br />

months of the year.<br />

33

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