MERIDA Bikes 2014 - international
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The <strong>MERIDA</strong> Industry Co., Ltd. was founded even<br />
another 18 years earlier: In 1972, Ike Tseng (#<br />
2012) launched the company which is Taiwan’s<br />
second-largest bike manufacturer today and<br />
which has been running the independent brand<br />
<strong>MERIDA</strong> since 1988. Therefore two partners with<br />
decades of experience in their respective fields of<br />
competence – best possible preconditions for a<br />
shared and successful future.<br />
And the latter will be exciting: “For our pro riders’<br />
first season, we have created a complete<br />
line-up which has already been able to prove<br />
its top-level functionality. Now, our tasks are<br />
curiosity, unconventional thinking at times and<br />
aiming at success in a continuously consequent<br />
way.” As <strong>MERIDA</strong>’s Director of Products, Juergen<br />
Falke knows from his MULTIVAN <strong>MERIDA</strong> BIK-<br />
ING TEAM experience that medals do not appear<br />
overnight, that great races are not won easily<br />
and that World Champion titles are hard-earned<br />
triumphs. But he also knows that success is rewarded<br />
when each involved party contributes<br />
its very best – and this is exactly what the TEAM<br />
LAMPRE-<strong>MERIDA</strong> stands for: the fusion of many<br />
powers eager for getting forward together.<br />
twitter.com/MeridaProRoad<br />
www.facebook.com/MeridaRoadRacing<br />
www.youtube.com/MeridaProRoadRacing<br />
www.teamlampremerida.com<br />
175<br />
Teams