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Purchase Consideration<br />
Regular Bottled Water Drinkers By Brand<br />
However amongst regular buyers of bottled water there was seemingly<br />
very little impact on purchase consideration<br />
80%<br />
86% 85% 85% 83%<br />
81%<br />
75%<br />
Answered: Very/Somewhat Likely<br />
77%<br />
72%<br />
60%<br />
40%<br />
53%<br />
Nielsen Norm<br />
42% 42%<br />
20%<br />
0%<br />
<strong>Evian</strong> Volvic Buxton Highland Springs Aqua Pura<br />
Control<br />
Test<br />
Q9. How likely are you to consider buying/using each of the brands in the near future?<br />
Sample Sizes: Control 147, Test 307<br />
Base: Core audience regular<br />
bottled water drinkers
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