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SIMBA SHOPPERS MAGAZINE - THE CHRISTMAS ISSUE<br />

HTC One<br />

he HTC One is a smarphone<br />

that has been built with one<br />

purpose, to revive the ailing<br />

fortunes of its maker by<br />

being not only the best Android smartphone<br />

out right now, but also by remaining<br />

the best handset in months to come (Samsung<br />

Galaxy S4 we’re looking at you).<br />

To even stand a chance of doing this it’ll<br />

need to be as fast as the Google Nexus 4,<br />

as beautiful to look at as the<br />

Sony Xperia Z and then also boast the kind<br />

of feature set that we’ve now seen from<br />

the Samsung Galaxy S4.<br />

This then all has to be wrapped up in a Full<br />

HD package that won’t weigh a tonne but<br />

still boasts a build quality that would make<br />

the iPhone bow its head in shame. No<br />

pressure then.<br />

HTC One: Size and build<br />

Well to start off with the iPhone 5 can start<br />

blushing because in terms of build quality<br />

the HTC One is almost flawless. A precision<br />

machined aluminium body is then seamlessly<br />

joined to the rest of the phone using<br />

a technique which leaves no gaps, and we<br />

mean none at all.<br />

It’s certainly on a par with Apple’s own<br />

standards and even though we’ve only had<br />

a short time with the S4 we’re going to go<br />

ahead and say that its got that safely beat.<br />

All that aluminium must surely translate<br />

into weight then? Well at 143g it’s not the<br />

lightest smartphone being safely trumped<br />

by both the BlackBerry Z10 and the Galaxy<br />

S4. That said it never becomes noticeable<br />

instead giving the feeling of being sturdy.<br />

This is then carried across with the 137.4<br />

x 68.2 x 9.3mm dimensions which put it as<br />

being just slightly thicker than the iPhone<br />

5.<br />

On the top you’ll find the power/lock button<br />

and on the side is the volume rocker,<br />

which, from a design point- of-view is the<br />

weakest aspect of the phone. On the front<br />

you’ll notice two rectangular grills which<br />

is where HTC has managed to cram two<br />

speakers for stereo sound.<br />

HTC One: Features<br />

The One comes with an almost unrecognisable<br />

Android 4.1.2 thanks to HTC’s<br />

latest version of its Sense UI. Whereas with<br />

the HTC One X you could still see hints that<br />

there was Google’s operating system lurking<br />

underneath the One has almost entirely<br />

ditched all of this for a cleaner experience<br />

that offers less hassle.<br />

The most notable addition is BlinkFeed, a<br />

news aggregator that can be customised<br />

using your social networks and by adding<br />

a number of compatible news sources. In<br />

principle it’s a brilliant idea however we<br />

found that day to day it’s just not customisable<br />

enough and with only pre-approved<br />

news sources available it never truly feels<br />

like a rival for Flipboard.<br />

This could of course change over time as<br />

more are added but for now it’s just not<br />

the revelation we were expecting, some-<br />

60<br />

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