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ONE PLACE AFTER ANOTHER - Monoskop

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either aesthetic edification or urban beautification. Many critics and artists argued<br />

that autonomous signature-style art works sited in public places functioned more<br />

like extensions of the museum, advertising individual artists and their accomplishments<br />

(and by extension their patrons’ status) rather than making any genuine gestures<br />

toward public engagement. 14 It was further argued that despite the physical<br />

accessibility, public art remained resolutely inaccessible insofar as the prevalent<br />

style of modernist abstraction remained indecipherable, uninteresting, and meaningless<br />

to a general audience. The art work’s seeming indifference to the particular<br />

conditions of the site and/or its proximate audience was reciprocated by the<br />

public’s indifference, even hostility, toward the foreignness of abstract art’s visual<br />

language and toward its aloof and haughty physical presence in public places. Instead<br />

of a welcome reprieve in the flow of everyday urban life, public art seemed<br />

to be an unwanted imposition completely disengaged from it. Many critics, artists,<br />

and sponsors agreed that, at best, public art was a pleasant visual contrast to the<br />

rationalized regularity of its surroundings, providing a nice decorative effect. At<br />

worst, it was an empty trophy commemorating the powers and riches of the dominant<br />

class—a corporate bauble or architectural jewelry. And as the increasing<br />

private corporate sponsorship of public art became associated with the expansion<br />

of corporate real estate developments, pressures increased to rehabilitate the artin-public-places<br />

programs. 15<br />

One of the key solutions to these interconnected problems of public art’s<br />

public relations and its ineffectual influence on the urban environment was the<br />

adoption of site-specific principles for public art. Indeed, it was in reaction to the<br />

glut of ornamental “plop art” 16 and the monumental “object-off-the-pedestal”<br />

paradigm that, for instance, the NEA changed its guidelines in 1974 to stipulate,<br />

even if somewhat vaguely, that public art works needed to be “appropriate to the<br />

immediate site.” 17 Whereas the program’s initial 1965 goals had been to support individual<br />

artists of exceptional talent and demonstrated ability and to provide the<br />

public with opportunities to experience the best of American contemporary art,<br />

new mandates at all levels of public art sponsorship and funding now stipulated that<br />

the specificities of the site should influence, if not determine, the final artistic out-<br />

65<br />

SITINGS OF PUBLIC ART: INTEGRATION VERSUS INTERVENTION

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