East is East Ganges An epic journey along India’s mighty river. Wednesdays at 8pm, beginning June 1 2 M AY / J U N E 2 0 1 1 P RO G R A M G U I D E
On the Road M AY / J U N E 2 0 1 1 PROGRAM GUIDE Volume 31 Number 3 Editor/Writer Layout Listings Valerie Stillwell Stephen Dancey Sonia Caligiuri Fo r e n q u i r i e s a b o ut you r do n at io n s , making a legacy gift, or programs: Telephone: 604.431.3222 or toll-free 1.877.456.6988 Mail: <strong>Knowledge</strong> 4355 Mathissi Place Burnaby, BC V5G 4S8 Fax: 604.431.3387 Email: info@knowledge.ca Online: <strong>Knowledge</strong>.ca “I love the documentaries, drama, and the music and I can’t imagine my life without them.” Diana, of Victoria, wrote this in the most elegant handwriting. As with all correspondence from our viewers, I set the letter aside to read in a quiet moment, picturing the writer at her desk: lovely. In my four years at <strong>Knowledge</strong>, I’ve discovered that those who know us love us, but those who love us may not necessarily know us. So I’ve embarked on an eighteenmonth long speaking tour of the province, visiting communities large and small, to tell the story of why British Columbians deserve <strong>Knowledge</strong> <strong>Network</strong> as their public broadcaster. And everywhere I’ve travelled so far, I’ve encountered loyal Partners like Diana. My first engagement was the Probus Club in Sidney. I was hoping to sign up new donors but it turned out that most of the attendees already were Partners. The next stop was Duncan and the Cowichan Valley Chambers of Commerce. There were some enthusiastic Partners in the room, but most of the others were unaware that <strong>Knowledge</strong> is their public broadcaster, even though they were regular viewers. In Kamloops, we held 14 events in 5 days, including a cinema salon for students and faculty at Thompson Rivers University; a speech for the business community; introducing a film at the Kamloops Film Festival; a roundtable with the region’s filmmakers; and taking in a Kamloops Blazers hockey game with a handful of community leaders. At a special event for longtime Partners, I got to meet just about everyone, and was reminded again of the generosity of our supporters. Our Partners certainly know and love us, but we need to do a better job of telling our story to everyone else. So if you think your local community group, Chamber of Commerce, college or university, or speaker’s club might be interested in hearing from <strong>Knowledge</strong> <strong>Network</strong>, please contact Audience Relations. I’m committed to visiting every corner of BC, and to meeting our Partners. Because we couldn’t imagine life without you. Rudy Buttignol President & CEO <strong>Knowledge</strong> <strong>Network</strong> K: is distributed to <strong>Knowledge</strong> Partners who donate $35 or more annually. ©2011, <strong>Knowledge</strong> <strong>Network</strong> Corporation Postage Paid under Publications Mail Agreement #41406512 Return undeliverable Canadian addresses to: Audience Relations, <strong>Knowledge</strong> 4355 Mathissi Place Burnaby, BC V5G 4S8 ISSN: 1181-0618X The Sounds of <strong>Knowledge</strong> Tune in to some amazing music during the Route 66 Music Festival and our Spring Pledge Campaign, May 27 - June 12. See pages 4, 5 and 35. On the Cover: Folk singer <strong>Joan</strong> <strong>Baez</strong> strums her guitar on the beach near her home in Carmel, California, 1962. MAY/JUNE 2011 P RO G R A M G U I D E 3
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