Reaching for the Stars With Digital Convergence ... - Korea IT Times

2006-03-12006.3.410:48AM페이지38001채널맥(3443-0701)
CeBIT 2006 Hannover
Korea@CeBIT 2006
2006
Hannover
Opening the Door
to the 4G Era
Samsung takes the lead in globalizing 4G technology with Korea’s WiBro
Samsung Electronics is at the forefront of standardization of
the 4G (fourth generation) mobile communication, whose
commercialization is expected by 2010.
A total of 15 Samsung officials are now participating in seven
groups related to third and fourth generation technologies, such
as 3GPP and WWRF, as chairman members, leading the activities
for standardization of the 4G mobile communications,
Samsung Electronics President Lee Ki-tae said.
The world’s third-largest cell phone producer has actively
engaged in R&D activities concerning the 4G mobile communications
and already secured 220 patents related to the 4G mobile
communications.
The 4th generation refers to a next-generation wireless access
technology that promises an ultra high-speed mobile connection
to the Internet for people on the move.
The velocity of 4G is expected to reach 100 megabits per second
(Mbps) on the road, more than 100 times faster than today’s
mobile Internet, and 1Gbps at a standstill.
It is fast enough to materialize long overdue pledges about a
ubiquitous society by offering services such as video conferencing
and downloading large-volume data with cell phones.
Related to this, Samsung holds the 4G forum annually to discuss
the vision and strategy of the futuristic platform, Lee said.
For standardization of mobile communication, a total of 165
Samsung officials, including 40 researchers in Samsung’s four
overseas research centers, are engaging in R&D activities.
4G forum standardization organizations/forum status
At the Samsung 4G Forum 2005, the third of its kind, held at
Shilla Hotel in Jeju Island on Aug. 29, meanwhile, 140 representatives
from electronics makers, manufacturers and standardization
organizations in 20 countries attended.
Lee said, “Samsung 4G Forum has been developed into an
international event as a growing number of countries are paying
keen attention to the 4G mobile communication technology.” At
the forum, relevant people from North America, Europe, Asia,
Latin America, Australia and Africa participated.
Samsung Electronics suggested the direction for development
of 4G mobile communication technologies, including wireless
interface, at the first Samsung 4G Forum in 2003 under the subject,
“Global strategy of the 4G communication.”
At the second Samsung 4G Forum in 2004, Samsung sought
concrete ways for development of 4G mobile communication
technologies under the subject, “Migration paths towards 4G networks.”
The world’s top organizations for 4G standardization are
International Telecommunication Union (ITU) comprising 649
member companies from 189 countries and its affiliate ITU-R
WP8F.
The ITU and ITU-R WP8F issue a final approval to a draft for
4G standardization, which was set by country and region, playing
a role to establish global standardization.
By region, Wireless World Research Forum (WWRF) and
European Telecommunications Standards Institute (ETSI) represent
Europe, whereas
Asia-Pacific
Telecommunity (APT)
By Region
Global ITU -It is the biggest standardization organization in the IT sector.
It approves sizes related to IT in the world.
Europe WWRF -The most influential 4G international forum, led by Nokia, Ericsson and Siemens.
Asia-Pacific region APT -Communication-related organization seeking common interests in the
Asia-Pacific regions.
By Country
South Korea NGMC Forum -It engages in study on Korea’s 4G and decides standardization strategy,
led by the Ministry of Information and Communication.
-Samsung chairs the subcommittee of system & technology.
Japan mITF -It is an organization with the purpose of 4G study and standardization,
led by the Japanese government.
China FuTURE -It engages in study of wireless communication under the Chinese
government’s 863 tasks of the 10th five-year plan (2001-2005).
and its subsidiary APT
Wireless Forum
(AWF) represent Asia
and Pacific regions.
The Ministry of
Information and
Communication also
plans to develop a test
system to implement
4G technology by
Samsung Electronics plans to create a successful image of Korea’s IT through
globalization of WiBro.
2007, leading the global standardization and relevant markets.
Along with this, Next Generation Mobile Communication
(NGMC) Forum, which was established jointly by the ministry
and domestic major communication providers and makers in
2003, is seeking close cooperation with the Japanese and
Chinese 4G standardization organizations “mITF” and
“FuTURE,” leading the standardization in the Asian and Pacific
regions.
In the meantime, Samsung aims at leading the global 4G technology
based on WiBro, the locally developed portable Internet.
With the global interest in the next-generation mobile communication
technology WiBro growing, Samsung has begun to
push for globalization of WiBro.
The electronics maker has set 2006 as the first year to expand
the WiBro business to the world in earnest.
In 2006, Samsung plans to commercialize the WiBro business
in earnest and supply WiBro to major communication carriers in
the world.
After concluding a contract with Sprint Nextel of the United
States, BT of Britain, KDDI of Japan and TVA of Brazil last
year, Samsung has been making a strong push for commercialization
of the WiBro business.
Accordingly, Samsung’s WiBro is expected to spread to the
five Oceans and the six Continents this year.
President Lee said, “Since the nation’s successful hosting of
the APEC, major communication carriers in the world have been
expressing keen interest in WiBro, requesting Samsung to offer
the WiBro exemplary service. As a result, the nation’s WiBro
service is expected to rush into foreign markets this year.”
Samsung has completed all necessary preparations
for commercialization of WiBro, including
terminal and system. Samsung WiBro is now
equipped with various conditions to advance into
foreign markets.
As WiBro was officially adopted as the mobile
WiMax, the broadband wireless access international
technology standard, in December last year,
WiBro is expected to emerge as one of the world’s
communication technologies in earnest from this
year.
For international standardization of WiBro,
Samsung exerted best efforts by advancing its
researchers to the board of directors of WiMax
Forum and the council of chairmen.
If WiBro secures its firm position as an international
standard technology, South Korea will
secure standard of the world’s mobile Internet
market, raising the possibility of grasping the leadership
in the world’s third-generation mobile communication
market, Lee said.
“Through globalization of WiBro, the pure
locally developed communication technology, we
will create a successful myth of Korea’s IT. 2006 will be the first
year for globalization of WiBro,” said the professional manager.
WiBro is the homegrown portable Internet that enables people
on the move to remain hooked up to the Internet at the speed
of the current fixed-line broadband. It boasts of the highest data
transmission speed among mobile communication technologies.
In case of succeeding in commercializing WiBro, Samsung
can download 36-page newspaper within 0.7 seconds and the
MP3 10 melodies within 24 seconds, said Lee.
Meanwhile, market analysts said that President Lee has made
a turning point for Samsung to create the second CDMA myth
with the successful demonstration of the commercializationlevel
WiBro at the APEC.
Related to this, Lee said, “In the past, some people were skeptical
about WiBro. However, I had confidence in the possibility
of success and poured all of my passion for WiBro.
He was always in the forefront of the project to develop and
demonstrate WiBro along with developers.
“In the global communication market in the past, Samsung
with bare hands had to fight with foreign rivals armed with
knives and guns. With the development of WiBro, however, we
are now equipped with a wooden sword. Although it is a somewhat
underestimated metaphorical expression, the important
thing is that we now have a competitive technology we can boast
in the royalty competition.”
He said that WiBro is a new blue ocean creating the superspeed
wireless data market and the gate of the fourth Internet
revolution.
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