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VHA Systems Redesign; Transformational change in health care ...

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goals clarify the aim, direct the measures of improvement, and focus<br />

<strong>in</strong>itial <strong>change</strong>s.<br />

• Set stretch goals<br />

Sett<strong>in</strong>g stretch goals—for example, “assure superior satisfaction for > 95%<br />

of patients”—immediately tells people that the status quo is not an option.<br />

The role of leadership is to make it clear that the goal cannot be met by<br />

simply tweak<strong>in</strong>g the exist<strong>in</strong>g system. (A key to sett<strong>in</strong>g effective stretch<br />

goals is to make them ambitious enough that they are <strong>in</strong>deed a “stretch”<br />

but not so ambitious that teams assume they are impossible to meet and<br />

quickly lose <strong>in</strong>terest.) Once this is clear, people beg<strong>in</strong> to see how barriers<br />

to achiev<strong>in</strong>g the stretch goals can be overcome.<br />

• Examples Aim statements are typically have either a timel<strong>in</strong>ess or<br />

reliability focus. These are examples of good aim statements:<br />

i. “Our aim is to offer patients appo<strong>in</strong>tments today for any problem,<br />

urgent or rout<strong>in</strong>e, by July 1 st .” This is a timel<strong>in</strong>ess aim statement<br />

that tells what (offer patients appo<strong>in</strong>tments today), is measurable<br />

by a clearly understood measurement (e.g., offer<strong>in</strong>g “today” is<br />

commonly measured by us<strong>in</strong>g the “third next available” measure),<br />

and by when (July 1 st ).<br />

ii. “Our aim is to reduce the time from selection of a new employee to<br />

the first day of work from 60 days to 7 days by December 1 st .”<br />

This is a timel<strong>in</strong>ess aim also that expla<strong>in</strong>s the what (reduc<strong>in</strong>g delay<br />

for new employee “Entry on Duty” date and by when is December<br />

1 st . This process is measurable.<br />

iii. “Our aim is to <strong>in</strong>crease the use of all elements of the central l<strong>in</strong>e<br />

bundles to 100% by December 1 st .” This is a reliability aim<br />

statement that expla<strong>in</strong>s what (use all elements of the bundle) and<br />

by when (December 1 st ) and is measureable.<br />

3. Map. Have you drawn a picture of the process? While it is tempt<strong>in</strong>g to skip the<br />

flow-mapp<strong>in</strong>g or flow chart<strong>in</strong>g process because teams can feel unfamiliar with the<br />

tools or assume they know the process, experience has shown this is a mistake.<br />

Flow-mapp<strong>in</strong>g is not particularly difficult but, <strong>in</strong> order to be effective it requires<br />

susta<strong>in</strong>ed discipl<strong>in</strong>e from every team member. In flow-mapp<strong>in</strong>g, noth<strong>in</strong>g should<br />

be taken for granted and every team member should be <strong>in</strong> agreement that the f<strong>in</strong>al<br />

map accurately represents the process as it really exists.<br />

Flow mapp<strong>in</strong>g serves to identify a process clearly by clarify<strong>in</strong>g the start, end, and<br />

key decision po<strong>in</strong>ts. It allows the teams to agree on what IS the current process.<br />

In addition, the experience of flow mapp<strong>in</strong>g itself leads to realizations about how<br />

complex many processes are, how non-standard and unreliable they can be, and<br />

how much re-work is <strong>in</strong>volved. Flow mapp<strong>in</strong>g can also lead to ideas for<br />

measurement and improvement of the process <strong>in</strong> question.

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