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Sustainability Statement<br />

Our Vision<br />

In line with our vision to be Africa’s preferred financial<br />

solutions provider with global reach, KCB is focused<br />

on delivering its services in a way that benefits our<br />

customers, communities and stakeholders in the region<br />

and beyond as well as the broader environment. We<br />

are creating value both directly through our products<br />

and services and through our strategic initiatives with<br />

partners.<br />

We believe that sustainability will ensure our long-term<br />

business success, in accordance with our mission to<br />

grow our existing business whilst building the platform<br />

to be Africa’s preferred financial solutions provider<br />

with global reach. By contributing towards economic<br />

and social development, a healthy environment and<br />

a stable society, we reaffirm the basis of the Bank’s<br />

corporate value of - caring for our community.<br />

Our Sustainability Performance Highlight<br />

Sustainability is becoming embedded into KCB<br />

Group’s Core Business. The emphasis is on the key<br />

performance areas that define the parameters of the<br />

KCB Group Sustainability Framework. These areas and<br />

their quantifiable indicators are being monitored across<br />

the business enabling us to report our track record<br />

with increasing detail and to identify opportunities<br />

to take Sustainability to a new level in this journey to<br />

make our business strong into the future Sustainability<br />

is at the heart of our corporate strategy helping us to<br />

drive revenues, reduce costs, reduce risks and build<br />

our brand and reputation. Through the comprehensive<br />

To grow our<br />

existing business competitively<br />

in the market place and deliver<br />

long lasting financial benefits<br />

to the society.<br />

Financial Stability:<br />

To ensure that KCB anticipates,<br />

prepares for and manages risk,<br />

credit control and all compliance<br />

requirements to run our business in<br />

the most efficient way possible<br />

Environmental Sustainability:<br />

To maximize the reduction, reuse<br />

and recycling of the materials and<br />

non-renewable resources we use in<br />

our business to protect the natural<br />

environment for future generations<br />

Economic Sustainability:<br />

To actively contribute to the broader<br />

economies we operate in through job<br />

creation, financial contribution and<br />

exemplary corporate behaviour to<br />

ensure we earn our license to operate<br />

in these markets<br />

Social Sustainability:<br />

To operate in a growing economy<br />

where KCB is an integral enabler,<br />

helping to provide secure livelihoods<br />

and actively participate in the<br />

communities in all our markets<br />

27 32<br />

K C B 2 0 1 3 A n n u a l R e p o r t a n d F i n a n c i a l S t a t e m e n t s

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